Business Administration

Program Description

The BBA programme is designed for students who wish to pursue a career in finance, human resource management or marketing. It combines strong, functional training with intensive exposures to languages and computer applications, plus other sciences and social sciences. In the second year of the programme, students can choose to major in finance, human resource management, or marketing. Students may also select a second major.

The Finance major prepares students for careers as bankers, fund managers, investment consultants, and financial controllers. The courses required in the major combine the most up-to-date ideas pertaining to these areas with applications of the concepts within the Asia-Pacific context.

The Human Resource Management major trains students to manage human resources in both profit and non-profit organisations. The courses are designed to prepare students to become members of the Hong Kong Institute of Human Resource Management.

The Marketing major is designed to prepare students for careers in advertising, brand management, and marketing management in multinationals and local companies. The major is unique within Hong Kong in that it offers professional internship opportunities for students; and all graduating students participate in special training programmes in communication, professional image development and social etiquette, which give them a head start in becoming future leading marketers.

Program Details

Institution

Faculty of Business and Economics

Duration

4 Years

Study Level

Undergraduate

Study Mode

Full Time

Qualification

BA

Entry Requirements

http://www.fbe.hku.hk/programs/bba/index.asp?doc=bba.regulations

Application Process

http://www.fbe.hku.hk/programs/bba/index.asp?doc=bba.regulations