For the latest edition, read the Students Online: Global Trends 2015 report.
How do prospective students use digital resources to research higher education? This report on global trends in students’ online usage draws on a survey of more than 2,200 prospective students worldwide.
The analysis explores prospective students’ online usage patterns and priorities, attitudes towards different types of digital resource, informational challenges and communication preferences – highlighting patterns based on location, age and gender.
“Almost 40% of respondents reported difficulty finding information about scholarships and funding, while almost 20% identified student visas as a problem area.”
Students Online: Global Trends, page 6
“Email remains the preferred method of communication, but response times need to be improved to keep pace with the new expectations and immediacy offered by social media.”
Students Online: Global Trends, page 21