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The University offers an online Master of Arts in Communication with a concentration in public relations. The program is designed to enable public relations specialists and media strategists currently working in the field receive additional training in cutting-edge public relations approaches and advance more quickly in their careers; to help business professionals enhance their knowledge of and facility with current research methods and practices; and to allow working professionals without an undergraduate degree in or professional experience with public relations to develop the skills and background to enter this rapidly-growing field. The program uses a dynamic online environment and small class sizes to help students develop a collegial relationship with their faculty and with other students. Students will regularly sharpen their professional writing, research, and analytical skills; develop approaches to handling public relations crises; and develop a principled approach to practicing public relations. This program is also designed to be in compliance with the Americans with Disabilities Act. Program Objectives The Master of Arts in Communication with a concentration in public relations program is intended to offer students the opportunity to: Learn modern methods of analyzing the effectiveness of public relations strategies for both for- and non-profit organizations; Sharpen crisis management skills; Develop principled approaches to managing public relations campaigns; Learn how to design and execute public relations strategies for use in multiple media platforms; Develop writing skills necessary for effective public relations campaign management; and Become fluent in both qualitative and quantitative research strategies. Structure The program is designed for part-time participation; all courses are offered online. To complete the program, a student must take 10 courses, 30 credit hours, at least seven of which must be. The program uses the 11-week term calendar to include two courses per semester, summers included, with courses sequenced to run every two years/every three summers.
Programme overview
Main Subject
Marketing
Study Level
Masters
Study Mode
Online
The University offers an online Master of Arts in Communication with a concentration in public relations. The program is designed to enable public relations specialists and media strategists currently working in the field receive additional training in cutting-edge public relations approaches and advance more quickly in their careers; to help business professionals enhance their knowledge of and facility with current research methods and practices; and to allow working professionals without an undergraduate degree in or professional experience with public relations to develop the skills and background to enter this rapidly-growing field. The program uses a dynamic online environment and small class sizes to help students develop a collegial relationship with their faculty and with other students. Students will regularly sharpen their professional writing, research, and analytical skills; develop approaches to handling public relations crises; and develop a principled approach to practicing public relations. This program is also designed to be in compliance with the Americans with Disabilities Act. Program Objectives The Master of Arts in Communication with a concentration in public relations program is intended to offer students the opportunity to: Learn modern methods of analyzing the effectiveness of public relations strategies for both for- and non-profit organizations; Sharpen crisis management skills; Develop principled approaches to managing public relations campaigns; Learn how to design and execute public relations strategies for use in multiple media platforms; Develop writing skills necessary for effective public relations campaign management; and Become fluent in both qualitative and quantitative research strategies. Structure The program is designed for part-time participation; all courses are offered online. To complete the program, a student must take 10 courses, 30 credit hours, at least seven of which must be. The program uses the 11-week term calendar to include two courses per semester, summers included, with courses sequenced to run every two years/every three summers.
Admission Requirements
79+
6.5+
Applicants must have a baccalaureate degree from an accredited college or university; 2. an overall undergraduate grade point average (GPA) of at least 2.5. Other English Language Requirements: TOEFL score (550 on the paper-based TOEFL test); STEPEIKEN: Pre-1; Pearson Test of English Academic (PTE Academic) score of 53. Students can also submit proof of completion of Level 112 at an ELS Language Center, completion of the level 7 at the International Language Institute in Northampton, MA, or completion of level 6 at Embassy CES. SAT I or ACT scores can be substituted for any of these scores as well.
Jan-2000
Tuition fees
Domestic
0 USD
International
0 USD
Scholarships
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Master of Arts in Communication with a Public Relations Concentration
Jan-2000Starting Month
Programme overview
Main Subject
Marketing
Study Level
Masters
Study Mode
Online
Programme overview
Main Subject
Marketing
Study Level
Masters
Study Mode
Online
Admission Requirements
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
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