MSc in Economics and Business Administration - Strategic Value Chain Management

The value of the business exchanges on Business-to-Business (B2B) markets are larger than that of consumer markets, and the MSc in Business-to-Business Marketing and Purchasing enables candidates to manage these business exchanges. This management task is not just about buying and selling products, services and knowledge. The B2B manager becomes responsible for managing and coordinating a more complex range of economic, social, technical and legal exchanges with customers and suppliers. Become a boundary spanner The CM B2B programme enables candidates to become boundary spanners. Boundary spanners manage these exchanges through relationships with customers and suppliers by building bridge across organisational boundaries, essentially linking their own company with a complex network of suppliers and customers on the surrounding B2B markets. The boundary spanner must establish and develop relationship with other boundary spanners representing various customers and suppliers, but at the same time also maintain a strategic perspective of how one buyer-supplier exchange is dependent on the surrounding network. Strategic decision-making is therefore an essential part of B2B management. As such networks are global, the CM B2B programme also contains internationalisation/globalisation as an important element.
SOCIAL AND ACADEMIC ACTIVITIES Aarhus BSS hosts a rich and varied programme of activities for you as a student, both study-related and social. Our many student associations host events ranging from lectures and company events to career days and sports days, Friday bars, and celebrations, so there is plenty of scope for meeting and networking with like-minded people, discovering new areas of academic interest, and socialising with fellow students.
Careers As a starting point, the B2B graduate is perfectly prepared for a job in both the sales/marketing and purchasing functions, and candidates have the opportunity to rise all the way from junior positions through middle management and into top management during their careers. Typical early career positions are Category Manager, Supply Account Manager, Key Account Manager, Product Manager and Marketing Manager.  There are also a high number of available specialised positions such as Supply Risk Specialist, Supply Market Analyst, Customer Portfolio Analyst, Customer Account Developer or Franchise/Joint Venture/Alliance manager. B2B candidates are also highly attractive to consultancies.

AARHUS BSS Aarhus BSS (School of Business and Social Sciences) is one of the five faculties at Aarhus University. Aarhus BSS ranks among the largest business schools in Europe, encompassing both traditional business and social science disciplines in its broad academic portfolio. Aarhus BSS holds the distinguished AACSB, AMBA and EQUIS accreditations and is thus a Triple Crown School.
LEARNING IN AN INTERNATIONAL CONTEXT At Aarhus BSS, we conduct research and teaching at the highest academic level. We provide our students with the exact knowledge, skills and experience that are essential for engaging in professional business activities in a global marketplace.   Our broad portfolio enables us to attract researchers, lecturers and students from all over the world. With their help, we have built an international environment that promotes the exchange of different academic and cultural views and fosters new experiences and friendships.
We encourage our students to take a semester abroad at one of the school’s approximately three hundred partner universities around the world. Studying abroad is an excellent opportunity to expand your horizons academically, culturally and personally. It is also a great opportunity for you to acquire valuable international experience and qualifications that are in high demand in companies and organisations everywhere.