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Strategic Marketing is about creating future-proof businesses that are able to create value for their customers, and make money in an ever-changing marketplace. This is a master's programme for people who like to communicate, and support their message with a thorough understanding of statistics and analysis to substantiate their communication to their targeted market. The programme will provide you with the academic and professional competence you need for managerial positions in marketing, both in Norway and abroad. Your understanding of digital platforms and new ways of reaching the market will be highly sought after.
The curriculum is advanced and innovative. Some of the most important topics in the programme include understanding the consumer's psychology and behaviour, marketing research and statistical methods, building strong brands in the goods and services markets, and the financial consequences of marketing investments.
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Strategic Marketing is about creating future-proof businesses that are able to create value for their customers, and make money in an ever-changing marketplace. This is a master's programme for people who like to communicate, and support their message with a thorough understanding of statistics and analysis to substantiate their communication to their targeted market. The programme will provide you with the academic and professional competence you need for managerial positions in marketing, both in Norway and abroad. Your understanding of digital platforms and new ways of reaching the market will be highly sought after.
The curriculum is advanced and innovative. Some of the most important topics in the programme include understanding the consumer's psychology and behaviour, marketing research and statistical methods, building strong brands in the goods and services markets, and the financial consequences of marketing investments.
Admission Requirements
3.5+
62+
176+
90+
600+
158+
6.5+
A successfully completed Bachelor’s degree (180 ECTS credits) in the field of business administration or marketing.
OR
A successfully completed Bachelor's degree (180 ECTS) with a specialisation (minimum 80 ECTS credits) in one of the following, provided that the combination of courses gives a good foundation for further studies within strategic marketing management.
01 Mar 2025
2 Years
Aug
Candidates are required to submit references or letter(s) of recommendation for acceptance
Candidates are required to submit an essay(s) for acceptance
Tuition fees
Domestic
10,270 EUR
International
10,270 EUR
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Master of Science in Strategic Marketing Management
BI - Campus Oslo, Oslo, Norway
# 51-100QS Subject Rankings
24 monthsProgram duration
10,270 EURTuition Fee/year
01 Mar, 2025Application Deadline
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Strategic Marketing is about creating future-proof businesses that are able to create value for their customers, and make money in an ever-changing marketplace. This is a master's programme for people who like to communicate, and support their message with a thorough understanding of statistics and analysis to substantiate their communication to their targeted market. The programme will provide you with the academic and professional competence you need for managerial positions in marketing, both in Norway and abroad. Your understanding of digital platforms and new ways of reaching the market will be highly sought after.
The curriculum is advanced and innovative. Some of the most important topics in the programme include understanding the consumer's psychology and behaviour, marketing research and statistical methods, building strong brands in the goods and services markets, and the financial consequences of marketing investments.
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Strategic Marketing is about creating future-proof businesses that are able to create value for their customers, and make money in an ever-changing marketplace. This is a master's programme for people who like to communicate, and support their message with a thorough understanding of statistics and analysis to substantiate their communication to their targeted market. The programme will provide you with the academic and professional competence you need for managerial positions in marketing, both in Norway and abroad. Your understanding of digital platforms and new ways of reaching the market will be highly sought after.
The curriculum is advanced and innovative. Some of the most important topics in the programme include understanding the consumer's psychology and behaviour, marketing research and statistical methods, building strong brands in the goods and services markets, and the financial consequences of marketing investments.
Admission Requirements
A successfully completed Bachelor’s degree (180 ECTS credits) in the field of business administration or marketing.
OR
A successfully completed Bachelor's degree (180 ECTS) with a specialisation (minimum 80 ECTS credits) in one of the following, provided that the combination of courses gives a good foundation for further studies within strategic marketing management.
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
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