BA (Hons) Marketing (Consumer Psychology) (Sandwich) 48 months Undergraduate Program By Birmingham City University |Top Universities

BA (Hons) Marketing (Consumer Psychology) (Sandwich)

Program Duration

48 monthsProgram duration

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

BA

Study Level

Undergraduate

Gain a solid grounding in marketing and tailor your interests to a specific area with our Marketing (Consumer Psychology) programme. This innovative, inter-disciplinary degree combines the theoretical knowledge and skills of the science of psychology with the creativity and communication of marketing. This degree course is aligned with the Chartered Institute of Marketing (CIM). This means that the course is as professionally relevant and up-to-date as possible, taking into account the very latest developments in the profession. On all of our programmes you will gain a professional focus and real world experience of marketing, ensuring you are equipped to make an immediate impact in the business world. You have the opportunity to embark on a year-long sandwich placement as part of your degree course. Recognising the global scope of marketing, all our programmes have an international focus. This is embedded throughout the curriculum, giving you the opportunity to transform your experience with us into a global one. There are a variety of exciting possibilities open to you, ranging from our successful international travel scholarships scheme, through which you can spend a summer working for a charitable organisation overseas, to one of our many overseas study exchange programmes. You’ll learn from industry experienced staff, and have the chance to network with fantastic guest speakers year-round. Our excellent links with Birmingham businesses mean everything about our course is linked to the constantly evolving marketing sector. We teach by using real business scenarios, so you’ll get the chance to draft marketing plans for actual companies, create marketing material and gain practical experience both within the University and with industry contacts. We have our own student-run, in-house marketing agency, The Link, where you can sharpen your skills with briefs and projects from leading businesses and organisations, such as Edgbaston Cricket Ground, Serco and Cure Leukaemia. For full details, please see our website.

Program overview

Main Subject

Marketing

Degree

BA

Study Level

Undergraduate

Gain a solid grounding in marketing and tailor your interests to a specific area with our Marketing (Consumer Psychology) programme. This innovative, inter-disciplinary degree combines the theoretical knowledge and skills of the science of psychology with the creativity and communication of marketing. This degree course is aligned with the Chartered Institute of Marketing (CIM). This means that the course is as professionally relevant and up-to-date as possible, taking into account the very latest developments in the profession. On all of our programmes you will gain a professional focus and real world experience of marketing, ensuring you are equipped to make an immediate impact in the business world. You have the opportunity to embark on a year-long sandwich placement as part of your degree course. Recognising the global scope of marketing, all our programmes have an international focus. This is embedded throughout the curriculum, giving you the opportunity to transform your experience with us into a global one. There are a variety of exciting possibilities open to you, ranging from our successful international travel scholarships scheme, through which you can spend a summer working for a charitable organisation overseas, to one of our many overseas study exchange programmes. You’ll learn from industry experienced staff, and have the chance to network with fantastic guest speakers year-round. Our excellent links with Birmingham businesses mean everything about our course is linked to the constantly evolving marketing sector. We teach by using real business scenarios, so you’ll get the chance to draft marketing plans for actual companies, create marketing material and gain practical experience both within the University and with industry contacts. We have our own student-run, in-house marketing agency, The Link, where you can sharpen your skills with briefs and projects from leading businesses and organisations, such as Edgbaston Cricket Ground, Serco and Cure Leukaemia. For full details, please see our website.

Admission requirements

Undergraduate

80+
6+
64+
112+
112+
28+
1100+

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

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More programs from the university

Foundation years/Year 0 courses: Foundation years (sometimes called Year 0 courses) are designed for students who don’t meet the entry requirements for a particular degree course, and enable them to develop their learning to an appropriate standard in preparation for Year 1 of the degree.Foundation degrees: If your qualifications are slightly below those required for direct entry onto a Bachelor’s degree, Foundation degrees may offer an alternative route to a full undergraduate degree.Higher National Certificates/Higher National Diplomas: Higher National Certificates (HNC) and Higher National Diplomas (HND) are vocational qualifications which often include practical elements as well as theory. It is often possible to ‘top up’ these qualifications to a Bachelor’s degree through further relevant study.Certificate/Diploma in Higher Education: These are similar to HNC and HND qualifications in terms of levels of study achieved. They can potentially be ‘topped up’ to a full Bachelor’s degree in a related subject area.Bachelor’s degree: This is a full undergraduate degree qualification. Bachelor’s degrees normally take three or four years to complete on a full-time basis - they can also be studied part-time.

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