MA in International Business Communication - Intercultural Marketing (ICM) (Taught) Program By Copenhagen Business School |Top Universities

MA in International Business Communication - Intercultural Marketing (ICM) (Taught)

MA in International Business Communication - Intercultural Marketing (ICM) (Taught)

Copenhagen Business School

Raavarebygningen, Frederiksberg, DK, Frederiksberg, Denmark
  • Degree MA
  • Study Level Masters
  • Subject Marketing
  • Duration 24 months
You will learn to plan marketing processes based on an understanding of intercultural differences in the global market place and their consequences for marketing and management. You will learn the principles of consumer marketing and research, and business to business marketing including relationship building. You will also develop excellent skills in English which enable you to communicate across different markets, languages and cultures.
English language Test