Marketing and Leadership Program By Cranfield School of Management |Top Universities

Cranfield School of Management

Cranfield School of Management, Cranfield, United Kingdom
  • Degree MSc
  • Study Level Masters
  • Study Mode On Campus
  • Course Intensity Part Time
  • Scholarships Yes
  • Start date Sep
  • Min. experience 3

others shortlisted this program

others shortlisted this program

This part-time Marketing and Leadership MSc is informed by Cranfield’s Strategic Marketing MSc – a top-ranked marketing MSc, 5th in the UK and 15th in the world by QS World University Rankings: Masters in Marketing 2022. It is also informed by Cranfield’s Management MSc – which is ranked 3rd in the UK and 30th in the world in The Economist Which MBA? Masters in Management (MiM) 2019 ranking.


The Marketing and Leadership MSc will develop your marketing and leadership skills. This practical marketing master’s course focuses on managing change to ensure your company constantly meets evolving customer needs and requirements. You will gain leading-edge insights into marketing and business practice which you can apply within your organisation.


You will gain an understanding of general management functions including strategy, finance, corporate sustainability, and change management. You will also learn specialist and advanced subjects relating to strategic marketing including strategic marketing planning, customer management, big data analytics, digital marketing, advertising, and consumer behaviour.


This part-time programme meets the requirements of the revised Level 7 Senior Leader Apprenticeship Standard. Eligible organisations can use £14,000 of their Apprenticeship Levy to cover Part I (The Senior Leader Apprenticeship) of the programme tuition fee. Part II (progression to Marketing and Leadership MSc) can be funded by either your employer or by you.


This page is dedicated to students seeking the Marketing and Leadership MSc independent of Apprenticeship Levy funding. If you are looking for more information on our Apprenticeship Levy part-funded routes, please  view here .


Why this course?


Cranfield School of Management consistently performs well in international business rankings. We are top 10 in the UK and 34th in Europe in the Financial Times European Business School 2021 Rankings.


The Centre for Strategic Marketing and Sales possess a worldwide reputation for applied marketing research, particularly focusing on marketing strategy and planning, strategic sales, key account management, customer relationships and digital transformation.


Teaching is exclusively focused on postgraduate and executive levels and is designed to nurture your practical business skills and confidence.


You will have a distinctive and collaborative learning experience that is centred on interactive classroom sessions delivered by faculty directly involved with global businesses.


You will study with a cohort of experienced professionals, build your network and gain insights into marketing and management best practice.


You will gain knowledge of the latest marketing trends and develop general management skills, to enable you to lead change in your organisation and help you rise to the top of your marketing department.


You will generate self-awareness and confidence to lead teams drawn from a diverse variety of cultures, business experiences and personalities.


Who is it for?


Experienced marketing professionals who are seeking, or required, to take on leadership roles involving the development of market strategy, managing customer relationships and contributing to business growth.


Early-career professionals who want a "real-world" business education which they can apply directly back to their workplace.


Second career professionals seeking a change into marketing and leadership positions.


Self-motivated marketing managers keen to develop themselves, enhance their skills, knowledge and abilities, and become more effective leaders.

About University

A world-leader in management education, research and consultancy for over 50 years, Cranfield School of Management is an exclusively postgraduate business school whose mission is to improve the practice of management. We have a global reputation for developing high-performing leaders in technology and management - encouraging them to transform their organisations and wider society.

Our business school, ranked top 10 in the UK and 34th in Europe in the Financial Times European Business Schools 2021 Rankings, is renowned for our strong links with industry.  We are a centre of world-class research, expertise and teaching, providing practical management solutions through a range of activities including leadership, finance, marketing and logistics.
   
We are one of an elite group of Schools worldwide to hold the triple accreditation from AACSB International (Association to Advance Collegiate Schools of Business), EQUIS (European Quality Improvement System) and AMBA (the Association of MBAs).

What makes Cranfield School of Management unique?


Unrivalled teaching experience - you will be part of small learning teams, ensuring close contact and continuous support.
 • A mature learning environment - as we are a postgraduate only university, you will be surrounded by like-minded individuals who are driven to succeed in their chosen career.
 • Career-focused learning - because our teaching is exclusively focused on postgraduate and executive levels, it is designed to nurture your practical business skills and confidence and places a huge emphasis on real-world challenges.
 • Our extensive alumni network - you will join our network of 70,000+ graduates, many of who now hold senior roles within some of the world’s leading organisations.

We are ranked second in the UK for graduate employment
(DLHE longitudinal survey, 2017).

Our rankings


Cranfield School of Management consistently performs well in the major school and programme specific rankings, reinforcing our position as a top global management school.

School of Management: Top 10 in the UK and 34th in Europe in the Financial Times European Business Schools 2021 Rankings, and Top 10 in the world in the Business School Teaching Power Rankings 2021.

 • Management MSc: 6th in the UK, 28th in the world and 23rd in the world for employability in the QS World University Rankings: Masters in Management ranking 2022 • Logistics and Supply Chain Management MSc: 2nd in the UK and 11th in the world in the QS World University Rankings: Masters in Supply Chain Management Rankings 2022. • Finance and Management MSc: 8th in the UK and 42nd in the world overall in the QS World University Rankings: Masters in Finance Rankings 2022.
 • Strategic Marketing MSc: 5th in the UK and 15th in the world, plus 3rd in the UK and 7th in the world for employability in the QS World University Rankings: Masters in Marketing Rankings 2022.
 • MBA full-time: 9th in the UK, 18th in Europe and 76th in the world in the Financial Times 2019 ranking of full-time MBA programmes
 • Executive MBA: 8th in the UK, 88th in the world and 1st in the UK for Satisfaction Rate in the Financial Times ranking of Executive MBA programmes 2020

See a full list of our rankings

Future career prospects


Our Alumni


Cranfield University has over 70,000 alumni. At Cranfield, we are committed to providing a world-class programme of inclusive and lifelong services to our alumni.

Find out more about our alumni.

Notable Cranfield alumni

Warren East  CBE, CEO of Rolls-Royce; John McFarlane, Executive Chairman
of Barclays; Ombola Johnson, Minister for Communication Technology Nigeria;
Charlie Mayfield,    Chairman, John Lewis Partnership; and Garry Copeland,
Managing Director - Operations, British Airways, Sarah Willingham, Serial
Entrepreneur, Angus Thirlwell, Founder,   
Hotel Chocolat, Lord
Karan Billimoria, Founder, Cobra Beer Ltd.

Location

Cranfield University campus is 40 minutes away from central London by train, with the nearest towns being Milton Keynes and Bedford. London Luton airport is the closest to the University, while Heathrow, Gatwick and Stansted are all easily accessible via train and coach.

Accommodation

Cranfield offer both catered and self-catered on-campus accommodation, from halls of residence to shared houses, apartments for couples to houses for families. The University can also help to find private accommodation in nearby towns and villages. University rooms on the Shrivenham campus are generally reserved for military students.

Please visit our website to find out more about our accommodation.

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