Strategic Marketing Program By Cranfield School of Management |Top Universities

Cranfield School of Management

Cranfield School of Management, Cranfield, United Kingdom
  • Degree MSc
  • Study Level Masters
  • Study Mode On Campus
  • Course Intensity Full Time
  • Scholarships Yes
  • Start date Sep

others shortlisted this program

others shortlisted this program

The Strategic Marketing MSc will give you the specialised skills and knowledge to become a successful marketing leader of the future. Accredited by the Chartered Institute of Marketing (CIM) and Market Research Society (MRS), you will gain an in-depth understanding of marketing, including marketing strategy, digital marketing, branding, communications, marketing consulting, CRM, key account management, market research, omnichannel marketing and big data marketing analytics.
In the QS World University Rankings: Masters in Marketing Rankings 2020 Cranfield School of Management's full-time Strategic Marketing Our Strategic Marketing MSc is a top-ranked marketing MSc. It is ranked 5th in the UK and 15th in the world by QS World University Rankings: Masters In Marketing 2022.
Our MSc marketing course will equip you with the expertise and advanced knowledge to become a successful marketing leader of the future. The course covers the full marketing spectrum from marketing strategy, communications and branding to market research, omnichannel marketing and big data marketing analytics.
Our Strategic Marketing MSc will provide you with a thorough grounding in the core disciplines of marketing and how to apply them. Programme highlights include:
 - Interactive teaching approach by leading international faculty, authors of best-selling marketing texts and of articles in highly ranked journals - Designed with senior marketing practitioners to give you up-to-date knowledge and skills in strategic marketing.  - Practical skills are developed through your participation in a marketing consultancy project provided by an external business client, and through international marketing case studies. - Master classes with reputable industry partners provide insight into cutting-edge and innovative marketing techniques and practices. - The diverse, multi-national cohort provides an international learning opportunity enabling you to share marketing insight and experience. - Our unique, self-contained campus, just one hour from London, offers a friendly postgraduate-focused learning environment, with small class sizes and unrivalled access to lecturers and support staff.
Read our Management and Strategic Marketing MSc student and academic blogs on our blog hub

About University

A world-leader in management education, research and consultancy for over 50 years, Cranfield School of Management is an exclusively postgraduate business school whose mission is to improve the practice of management. We have a global reputation for developing high-performing leaders in technology and management - encouraging them to transform their organisations and wider society.

Our business school, ranked top 10 in the UK and 34th in Europe in the Financial Times European Business Schools 2021 Rankings, is renowned for our strong links with industry.  We are a centre of world-class research, expertise and teaching, providing practical management solutions through a range of activities including leadership, finance, marketing and logistics.
   
We are one of an elite group of Schools worldwide to hold the triple accreditation from AACSB International (Association to Advance Collegiate Schools of Business), EQUIS (European Quality Improvement System) and AMBA (the Association of MBAs).

What makes Cranfield School of Management unique?


Unrivalled teaching experience - you will be part of small learning teams, ensuring close contact and continuous support.
 • A mature learning environment - as we are a postgraduate only university, you will be surrounded by like-minded individuals who are driven to succeed in their chosen career.
 • Career-focused learning - because our teaching is exclusively focused on postgraduate and executive levels, it is designed to nurture your practical business skills and confidence and places a huge emphasis on real-world challenges.
 • Our extensive alumni network - you will join our network of 70,000+ graduates, many of who now hold senior roles within some of the world’s leading organisations.

We are ranked second in the UK for graduate employment
(DLHE longitudinal survey, 2017).

Our rankings


Cranfield School of Management consistently performs well in the major school and programme specific rankings, reinforcing our position as a top global management school.

School of Management: Top 10 in the UK and 34th in Europe in the Financial Times European Business Schools 2021 Rankings, and Top 10 in the world in the Business School Teaching Power Rankings 2021.

 • Management MSc: 6th in the UK, 28th in the world and 23rd in the world for employability in the QS World University Rankings: Masters in Management ranking 2022 • Logistics and Supply Chain Management MSc: 2nd in the UK and 11th in the world in the QS World University Rankings: Masters in Supply Chain Management Rankings 2022. • Finance and Management MSc: 8th in the UK and 42nd in the world overall in the QS World University Rankings: Masters in Finance Rankings 2022.
 • Strategic Marketing MSc: 5th in the UK and 15th in the world, plus 3rd in the UK and 7th in the world for employability in the QS World University Rankings: Masters in Marketing Rankings 2022.
 • MBA full-time: 9th in the UK, 18th in Europe and 76th in the world in the Financial Times 2019 ranking of full-time MBA programmes
 • Executive MBA: 8th in the UK, 88th in the world and 1st in the UK for Satisfaction Rate in the Financial Times ranking of Executive MBA programmes 2020

See a full list of our rankings

Future career prospects


Our Alumni


Cranfield University has over 70,000 alumni. At Cranfield, we are committed to providing a world-class programme of inclusive and lifelong services to our alumni.

Find out more about our alumni.

Notable Cranfield alumni

Warren East  CBE, CEO of Rolls-Royce; John McFarlane, Executive Chairman
of Barclays; Ombola Johnson, Minister for Communication Technology Nigeria;
Charlie Mayfield,    Chairman, John Lewis Partnership; and Garry Copeland,
Managing Director - Operations, British Airways, Sarah Willingham, Serial
Entrepreneur, Angus Thirlwell, Founder,   
Hotel Chocolat, Lord
Karan Billimoria, Founder, Cobra Beer Ltd.

Location

Cranfield University campus is 40 minutes away from central London by train, with the nearest towns being Milton Keynes and Bedford. London Luton airport is the closest to the University, while Heathrow, Gatwick and Stansted are all easily accessible via train and coach.

Accommodation

Cranfield offer both catered and self-catered on-campus accommodation, from halls of residence to shared houses, apartments for couples to houses for families. The University can also help to find private accommodation in nearby towns and villages. University rooms on the Shrivenham campus are generally reserved for military students.

Please visit our website to find out more about our accommodation.

Latest Tweets

Latest Posts