Bachelor of Marketing (Psychology) Program By Deakin Business School |Top Universities

Deakin Business School

Melbourne Burwood Campus, Burwood, Australia
  • Degree Other
  • Study Level Bachelors
  • Start date Jan-2000
Study the Bachelor of Marketing (Psychology) to become an expert at uncovering the underlying reasons behind consumer behaviour. Combine principles from complementary disciplines to unlock creative marketing solutions, and graduate with a unique skill set that’s in demand across all industries. Build skills in marketing, psychology, analytics, digital literacy and business, and bring them all together to develop a deep understanding of human decision-making. Get inside the mind of customers by learning about the psychological science behind consumer behaviour. You’ll be trained in innovative data practices that allow you to shine a light on the different facets of customers – from culture and lifestyle to personality traits and decision-making behaviour. Then, get practical experience translating these insights into influential marketing and communication strategies.

About University

Situated in Melbourne, Victoria, the Deakin Business School is in a prime location. With public transport links, green parklands, sporting facilities and events it’s a great place to live. A multicultural population means that Melbourne is vibrant and diverse with a variety of restaurants and eateries to enjoy too. There are art galleries, museums, internationally recognized sporting events, regular free community events throughout the city and surrounding areas and more. There are a number of things The Deakin Business School is known for: Commitment to driving the digital frontier: to enable globally connected education for jobs of the future.  Internationally recognized quality research and teaching Focus on developing course curriculum to integrate knowledge with practical skills to give our students a competitive edge. Progressive and Innovative teaching – designed to align with graduate learning outcomes and industry insight. Graduate learning Outcomes Online Learning- through Deakin Cloud Campus To find out more about the institution, you can visit its social media channels: Facebook; Twitter; Instagram; LinkedIn.  

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