Master in Customer Experience & Innovation Program By IE School of Human Sciences & Technology |Top Universities
  • Degree Other
  • Study Level Masters
  • Course Intensity Full Time
  • Start date Jan-2000

others shortlisted this program

others shortlisted this program

The Master in Customer Experience & Innovation program is divided into 3 terms and comprised of four pillars: Business, Technology, Human-centered Design, and transversal INNOLABS. Students will learn by practical application what CX actually means, how it works, and how companies engage with it to create value. This program offers classes such as growth hacking, customer experience ecosystems and ethics, operations and processes, corporate innovation and culture change, among others. Students will learn how to use the latest in technology to improve the customer experience and imagining futures that don’t yet exist. This program will also delve into data-driven innovation, trends in technology applied to CXI, and UX in interactive digital projects. The human-centered design element of this program focuses on the human factor that drives this master: what we call desirability and how we account for human factors to create the right thing, the right way, for the right people. 

About University

IE School of Human Sciences and Technology offers post-graduate and executive-education programs in fields including big data, information management systems, marketing, communications, psychology, and leadership.
The mission of IE School of Human Sciences and Technology is to educate and develop the next generation of change-makers, equipping them to manage the challenges faced by companies, governments, and societies now and in the future. This is achieved through new approaches to thinking and innovation, based on the science of human behavior and driven by communication and the ability to fully leverage technology and information.
Grounded in the science of human behavior, powered by communication, and enabled by data and technology, graduates of the IE School of Human Sciences and Technology are able to excel at jobs that require constructive innovation.

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