Master Grande Ecole – Tourism, leisures & gastronomy 12 months Postgraduate Program By INSEEC Grande Ecole |Top Universities
Program Duration

12 monthsProgram duration

Main Subject Area

Business and Management StudiesMain Subject Area

Program overview

Main Subject

Business and Management Studies

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The “Tourism, leisures & gastronomy” major is available in the final year of the INSEEC Grande Ecole program.

Thanks to this program, you will be able to implement effective marketing levers in the very rich and varied sector of tourism, sports and cultural leisure, and gastronomy.

Specialty courses

  • Marketing innovation in tourism
  • Demand and Revenue Management
  • Service marketing and excellence strategy in tourism
  • Gastronomy, culinary arts and luxury hospitality
  • Digital tourism
  • Consumer behavior and tourism trends
  • Event management

Common core courses

  • Open Innovation Challenge
  • Research Methodology Seminar
  • Advanced Management
  • Business Ethics & Corporate Social Responsibility
  • Preparation for the Grand Oral
  • Night of Crisis Management

The certification is obtained by capitalizing on all the blocks of skills.


What are the skills developed through this course?

  • Develop marketing skills for tourism, sports and cultural leisure, and gastronomy
  • Understand the economic potential of this innovation-oriented sector
  • Know how to identify the levers of transformation for a more responsible and sustainable tourism

Careers after a Tourism, leisures & gastronomy major

  • Project Manager
  • Product Manager
  • Sales Manager
  • Event Manager
  • Communication Manager
    and many other possibilities…

Program overview

Main Subject

Business and Management Studies

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The “Tourism, leisures & gastronomy” major is available in the final year of the INSEEC Grande Ecole program.

Thanks to this program, you will be able to implement effective marketing levers in the very rich and varied sector of tourism, sports and cultural leisure, and gastronomy.

Specialty courses

  • Marketing innovation in tourism
  • Demand and Revenue Management
  • Service marketing and excellence strategy in tourism
  • Gastronomy, culinary arts and luxury hospitality
  • Digital tourism
  • Consumer behavior and tourism trends
  • Event management

Common core courses

  • Open Innovation Challenge
  • Research Methodology Seminar
  • Advanced Management
  • Business Ethics & Corporate Social Responsibility
  • Preparation for the Grand Oral
  • Night of Crisis Management

The certification is obtained by capitalizing on all the blocks of skills.


What are the skills developed through this course?

  • Develop marketing skills for tourism, sports and cultural leisure, and gastronomy
  • Understand the economic potential of this innovation-oriented sector
  • Know how to identify the levers of transformation for a more responsible and sustainable tourism

Careers after a Tourism, leisures & gastronomy major

  • Project Manager
  • Product Manager
  • Sales Manager
  • Event Manager
  • Communication Manager
    and many other possibilities…

Admission requirements

1 Year
Sep

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

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