Bachelor of Business with a Major in Artificial Intelligence in Business and Innovation Undergraduate Programme By Macquarie Business School (Sydney, Australia) |TopUniversities

Bachelor of Business with a Major in Artificial Intelligence in Business and Innovation

Programme Duration

36 monthsProgramme duration

Tuitionfee

46,900 AUDTuition Fee/year

Application Deadline

27 Jul, 2026Application Deadline

Main Subject Area

Data Science and Artificial IntelligenceMain Subject Area

Programme overview

Main Subject

Data Science and Artificial Intelligence

Degree

BBus

Study Level

Undergraduate

Study Mode

On Campus

Artificial intelligence (AI) is transforming organisations, industries and societies. Businesses are increasingly seeking graduates who can harness AI to drive innovation and create value in ethical, compliant and sustainable ways. Global demand for AI-related skills is projected to increase significantly over the coming years, underscoring the scale of opportunity ahead. Graduates who can understand complex problems, identify opportunities and lead responsible AI adoption that delivers measurable impact are in high demand.

The Artificial Intelligence in Business and Innovation major will equip you with the skills to bridge emerging AI tools and real-world business needs across diverse industries. Drawing on insights from business, philosophy and information systems – and enriched by practical learning, industry collaboration and research-informed teaching – the non-technical major will prepare you to drive responsible innovation, manage organisational change and create sustainable business value in an AI-driven world. Furthermore, with an emphasis on application rather than coding, you’ll explore how small and large organisations are strategically deploying AI – from generative AI and large language models to emerging technologies.

Programme overview

Main Subject

Data Science and Artificial Intelligence

Degree

BBus

Study Level

Undergraduate

Study Mode

On Campus

Artificial intelligence (AI) is transforming organisations, industries and societies. Businesses are increasingly seeking graduates who can harness AI to drive innovation and create value in ethical, compliant and sustainable ways. Global demand for AI-related skills is projected to increase significantly over the coming years, underscoring the scale of opportunity ahead. Graduates who can understand complex problems, identify opportunities and lead responsible AI adoption that delivers measurable impact are in high demand.

The Artificial Intelligence in Business and Innovation major will equip you with the skills to bridge emerging AI tools and real-world business needs across diverse industries. Drawing on insights from business, philosophy and information systems – and enriched by practical learning, industry collaboration and research-informed teaching – the non-technical major will prepare you to drive responsible innovation, manage organisational change and create sustainable business value in an AI-driven world. Furthermore, with an emphasis on application rather than coding, you’ll explore how small and large organisations are strategically deploying AI – from generative AI and large language models to emerging technologies.

Admission Requirements

6.5+
75+

27 Jul 2026
3 Years
Feb
Jul

Tuition fees

Domestic
17,500 AUD
International
46,900 AUD

Scholarships

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