Bachelor of Marketing and Media Undergraduate Programme By Macquarie Business School (Sydney, Australia) |TopUniversities
Programme Duration

36 monthsProgramme duration

Tuitionfee

46,900 AUDTuition Fee/year

Application Deadline

27 Jul, 2026Application Deadline

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Study Mode

On Campus

Digital media has had a profound influence on the marketing landscape. Google Ads, email campaigns, influencer marketing, gamification, paid search, SEO and social media are all essential elements for marketing success, and for any business wishing to build mutually rewarding relationships with its customers.

The Bachelor of Marketing and Media provides a uniquely integrated approach to marketing and media studies. It’s a boutique degree that fosters an open, collaborative and agile mindset, which will set you up to excel in a variety of professional roles across FMCG, media and communications, hospitality, pharmaceutical, retail, technology, e-commerce, travel and beyond. Ensuring the degree lives up to its reputation, you’ll be taught by award-winning teachers frequently sought for expert commentary and have access to state-of-the-art facilities, including one of Australia’s best-equipped screen studios, a high-spec digital newsroom, and advanced radio and podcasting production studios.

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Study Mode

On Campus

Digital media has had a profound influence on the marketing landscape. Google Ads, email campaigns, influencer marketing, gamification, paid search, SEO and social media are all essential elements for marketing success, and for any business wishing to build mutually rewarding relationships with its customers.

The Bachelor of Marketing and Media provides a uniquely integrated approach to marketing and media studies. It’s a boutique degree that fosters an open, collaborative and agile mindset, which will set you up to excel in a variety of professional roles across FMCG, media and communications, hospitality, pharmaceutical, retail, technology, e-commerce, travel and beyond. Ensuring the degree lives up to its reputation, you’ll be taught by award-winning teachers frequently sought for expert commentary and have access to state-of-the-art facilities, including one of Australia’s best-equipped screen studios, a high-spec digital newsroom, and advanced radio and podcasting production studios.

Admission Requirements

6.5+
85+

27 Jul 2026
3 Years
Feb
Jul

Tuition fees

Domestic
16,200 AUD
International
46,900 AUD

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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