International Master in Marketing Management - Omnichannel and Consumer Analytics Program By POLIMI Graduate School of Management |Top Universities
  • Degree Other
  • Study Level Masters
  • Study Mode On Campus
  • Course Intensity Full Time
  • Subject Business Analytics
  • Fees(EUR) 16500-21000
  • Duration 12-18 months

others shortlisted this program

others shortlisted this program

The programme is designed to equip students with both classic practices and innovative developments in marketing. This is a demanding job nowadays: a marketer needs to be creative, but also structured and sensitive to accountability; a marketer needs to react quickly to the latest technological developments, but also to keep people in the centre of all reasoning. The International Master in Marketing Management, Omnichannel and Consumer Analytics has been created as a preparation for a successful and impactful career in marketing.  The programme offers a highly specialised qualification with candidates receiving a first level master degree from Politecnico di Milano.

About University

POLIMI Graduate School of Management is the  Business School  of the Politecnico di Milano, one of the best scientific and technological universities in the world, which, for more than 40 years, has been engaged in providing management training programmes for graduates, professionals, companies, institutions and public administrations. Founded in 1979 as a Consortium between the Politecnico di Milano and a number of important Italian institutions and companies, today POLIMI GSoM is a non-for-profit consortium limited company.  

The School works every day to maximise its  positive impact on society , exploiting and spreading the power of  digital innovation, relationships  and  multiculturalism .

Our portfolio of master programmes, focusing on specific areas of management, include Master courses targeting to fresh graduates or graduates with limited working experience, and Executive Masters offered to managers and executives. The more specialized nature of a Master provides the candidate with the precise academic and theoretical framework to work in a specific management function.

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