Management (Marketing) Program By Regent's University London |Top Universities

Management (Marketing)

Management (Marketing)

  • Degree MA
  • Study Level Masters
  • Subject Marketing
  • Duration 12 months

others shortlisted this program

others shortlisted this program

The Marketing pathway will provide you with a sophisticated understanding of business from a marketing perspective.  Since the success of E-business models and globalisation, marketing has shifted from being a standalone entity to a core activity within most organisations.  This pathway will equip you with the skills and agility to become a leader in this global industry. You will examine a wide range of marketing functions, including the marketing mix, segmentation and targeting, consumer behaviour and marketing psychology. Using this knowledge, you’ll learn how to build integrated marketing strategies that effectively respond to the constant changes within society.

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