MSc Customer and Data Analytics Program By Staffordshire University |Top Universities

MSc Customer and Data Analytics

MSc Customer and Data Analytics

  • Degree MSc
  • Study Level Masters
  • Study Mode Online
  • Subject Statistics and Operational Research
  • Duration 25 months
  • Start date Jan-2000
Combining problem-solving elements of marketing with the intelligence and customer targeting analytics is one of the most lucrative and profitable sectors within business in the 21st century. This multidisciplinary Masters focuses on the data behind emerging technologies and their impact on the customer journey.  Students will learn to use data to make informed decisions which are innovative and collaborative and research, analyse, design and test elaborate customer experience systems before providing solutions to complex problems. Through analytics, practice, and training industry-relevant software and cloud packages, each student will become an expert market researcher through analysing consumer behaviour for business solutions.

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