Bachelor of Business (Honours) in International Business & Marketing 36 months Undergraduate Program By Taylor's University |Top Universities

Program overview

Main Subject

Business and Management Studies

Degree

BBus

Study Level

Undergraduate

Study Mode

On Campus

This Bachelor of Business (Honours) in International Business & Marketing programme is designed to equip students with in-depth understanding of core concepts, practices and techniques of conducting business across the world, with a strong focus on marketing functions in organisations with international operations. Ultimately, this programme will groom graduates with an innovative mindset who see dynamic business environments as opportunities, and are trained to make strategic marketing decisions in such environments. In addition to a solid grounding in business, this degree programme focuses on the development and delivery of an international marketing plan. This includes the ability to understand customers' needs and ensure customers' satisfaction, making it a key element to the success of any business.

Program overview

Main Subject

Business and Management Studies

Degree

BBus

Study Level

Undergraduate

Study Mode

On Campus

This Bachelor of Business (Honours) in International Business & Marketing programme is designed to equip students with in-depth understanding of core concepts, practices and techniques of conducting business across the world, with a strong focus on marketing functions in organisations with international operations. Ultimately, this programme will groom graduates with an innovative mindset who see dynamic business environments as opportunities, and are trained to make strategic marketing decisions in such environments. In addition to a solid grounding in business, this degree programme focuses on the development and delivery of an international marketing plan. This includes the ability to understand customers' needs and ensure customers' satisfaction, making it a key element to the success of any business.

Admission requirements

Undergraduate

5+
60+
34+
24+

Prerequisites

  • SPM/ O-Level with Pre-U/ Foundation: Pass SPM/ O-Level or equivalent to 5 credits (including a pass in Mathematics and English) for an entry with pre-university/ foundation qualification (except for UEC).
  • SPM / O-Level with Diploma: Pass SPM / O-Level or equivalent with 3 credits (including a Pass in Mathematics and English) for entry with Diploma qualification.

Entry Pathway

  • Taylor’s Foundation: Pass any Taylor's Foundation programme with a minimum CGPA of 2.00
  • Taylor's Diploma: Pass any Taylor's Diploma programme with a minimum CGPA of 2.00
  • Sijil Tinggi Persekolahan Malaysia (STPM): Min. CC
  • Unified Examination Certificate (UEC): A Pass in UEC with min 5Bs including a minimum pass in Mathematics and English
  • A Levels: Minimum DD, or an equivalent of a minimum of 120 points
  • South Australian Matriculation (SAM)/SACE International: Minimum ATAR 60
  • Canadian Pre-University (CPU): Average of 60% or above in 6 subjects
  • International Baccalaureate (IB): Minimum 24 points in 6 subjects
  • Monash University Foundation Year (MUFY): Overall 50%
  • Other Equivalent Qualifications: Pass Business Foundation from any other HEI; HSC (Yr 12), New South Wales with min. average 60% in 5 subjects; Pass MOHE Matriculation with min. CGPA 2.00; Pass Foundation (in other field) from other institutions recognised by MoHE; Pass DIB or Diploma in other field from other institutions recognised by MoHE; Other equivalent qualification recognised by Malaysian Government. Application via APEL A is allowed.

English Requirements

  • MUET/IELTS/TOEFL/UEC: Pass English
  • Taylor's EET: Overall Score 5.0
  • Taylor's IEN: Level 2 - Grade C
  • Pre-U/Diploma: Completed Pre-U/Diploma that was conducted in English

3 Years
Sep
Apr

Tuition fee and scholarships

Domestic Students

25,758 USD
-

International Students

31,303 USD
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
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Where to look for scholarship opportunities

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How to apply to scholarships relevant to you

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A list of available scholarships around the world

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More programs from the university

Taylor's undergraduate programmes cover various fields, namely Architecture & Construction TechnologyBusiness & EntrepreneurshipComputing & ITCulinary ArtsDesignEducationEngineering & RoboticsFood ScienceFood Studies & GastronomyHospitalityInteractive Spatial DesignTourism & EventsLawMedicinePharmacyPsychologyPerforming ArtsQuantity Surveying and Social Sciences.

The Taylor's Curriculum Framework (TCF) provides students with a unconventional yet valuable opportunity to mix and match modules. The outcome is a multi-dimensional, future-proof education encompassing academic excellence, life skills and emotional well-being, and increased opportunities for overseas and industry experiences.

Taylor's postgraduate studies offer a wide range of programmes in two types of modes, Coursework and Research, to tailor to your needs whether you are a full-time employee or fresh graduate student.

In the Taylor's University 2017-2022 Strategic Plan, research and enterprise is an important pillar that supports the University's ambitions towards Balanced Excellence. The department’s activities focus on enhancing support mechanisms for research, driving research outputs, and making these outputs useful to the community and society.

Taylor’s has invested more than RM130 million over 5 years on research and enterprise, and won more than RM8.5 million in external research funds. The department also has a growing network of more than 200 PhD-qualified staff to provide the right expertise for students.

Undergrad programs