BSc Marketing with Study Abroad

BSc Marketing is accredited by the Chartered Institute of Marketing and the Institute of Data and Marketing. This degree gives students the skills and knowledge to compete in today’s digital era.
The course includes input from marketing practitioners and world-leading researchers. This means our students will learn about the most recent advances in marketing, covering topics with high industry demand. The course explores academic theory applied to industry, preparing you for a career in marketing. Topics include fundamental marketing theories, digital marketing, consumer behaviour and brand management.
You will also study other important aspects of management and business. This will help you to develop an understanding of how marketing fits into the larger organisational structure.
This degree is the same as the three-year course until you get to year three, which you will spend studying (in English) at a partner institution overseas.
The BSc Marketing with Study Abroad aims to prepare students for a career in marketing across any industry sector.