MSc Marketing Program By The University of Manchester | Top Universities

MSc Marketing

MSc Marketing

The University of Manchester

The University of Manchester, Manchester, United Kingdom
  • QS World University Rankings
    27
  • Degree MSc
  • Study Level Masters
  • Duration 12 months
  • Scholarships No
  • Start date Jan-2000

+ 1 others shortlisted this program

+ 2 others shortlisted this program

On this programme, students will gain the key skills required for a successful career in marketing. They will also learn about marketing management strategy and the development processes to bring new products to market as well as about research methods, including techniques of data collection and analysis. Students will have the option to choose a specialist pathway to help them stand out in the job market: Business-to-business; Consumer behaviour; International marketing; Retailing; Services. Graduates from this course are well suited to careers in both the academic and business world. Graduates have gone on to work in marketing positions in blue chip companies throughout the world and to pursue academic careers in many institutions both in the UK and overseas. Doctoral students have gone on to investigate topics including ethical consumerism and relationship marketing in professional services.
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