Master of Management (Marketing) Program By The University of Melbourne |Top Universities

Master of Management (Marketing)

Master of Management (Marketing)

The University of Melbourne

Parkville Campus, Parkville, Australia
  • QS World University Rankings
    37
  • Degree Other
  • Study Level Masters
  • Duration 24 months

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The Master of Management (Marketing) provides foundation training in a variety of business and management disciplines and specialist training in marketing. It enables graduates to develop, implement and control integrated marketing programs, work closely with managers in other functional areas, and pursue a career in marketing management. The course focuses on the means by which organisations attract and retain customers, and covers many aspects of marketing, including marketing strategy, customer behaviour, relationship marketing, branding and international marketing.