Master's in Marketing Program By University of Oulu |Top Universities

University of Oulu

Oulu University, Linnanmaa, Oulu, Finland
  • QS World University Rankings
    377
  • Degree MSc
  • Study Level Masters
  • Study Mode On Campus
  • Course Intensity Full Time
  • Fees(EUR) 12000-24000
  • Scholarships Yes
  • Start date Aug

Marketing is a two-year international Master's programme offered by the accredited Oulu Business School. The programme focuses on business-to-business relationships and networks, digital business, services marketing and branding.


Master's programme in Marketing will help students to develop not only their professional capabilities but also their abilities in applying scientific knowledge to the practice of marketing. Graduates are therefore well-equipped to apply for positions in the industry as well as continue their academic careers.


Core skills and competence

At the Oulu Business School, the main focus in marketing education and research is on business-to-business relationships and networks, digital business, services marketing and branding.


The programme emphasises ethical and responsible perspectives on business and offers a comprehensive understanding of the environmental, social and economic aspects of sustainable development in an interconnected world. 


Students will gain a deep understanding of customer value and relevant marketing processes across organizations and individuals, specifically in growth venture and start-up company contexts.


Students will develop expertise in key marketing areas such as branding, campaigns, sustainable marketing, procurement and logistics, and digital marketing practices. 

About University

The University of Oulu is an international science university which creates new knowledge, well-being and innovation for the future through multidisciplinary research and education.

Close cooperation with research institutes, companies, and the public sector has created an internationally significant research and innovation hub that has changed the world.

Every day 2.6 billion people use technology developed in Oulu. In addition, the university’s location close to the Arctic offers unique conditions for a wide variety of research.

We at the University of Oulu are pushing the boundaries of the known for a more sustainable, healthy and intelligent world. We use our full potential to contribute to solving some of the greatest global challenges of our time.

We are just as proud of the scientific breakthroughs, new technology and world-class innovation developed at the University of Oulu as we are of the impact that our 60,000 alumni have as well-educated citizens around the world.

Our combination of a science and technology university provides an excellent basis for influential research. The eight faculties and the research units in the University of Oulu form a strong science community, which makes it possible to do groundbreaking, multidisciplinary research.

The University of Oulu is committed in its values to act responsibly towards the society and the environment, to seek solutions for the sustainable use of resources of the planet, and to make ecologically responsible choices in its own actions. We promote sustainable development through education, research, societal interaction and campus development.

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