Bachelor of Business (Marketing)

Toowoomba, Toowoomba, Australia

Shortlist

36 monthsProgramme duration

28,240 AUDTuition Fee/year

MarketingMain Subject Area

Shortlist

Programme overview

Main Subject

Marketing

Degree

BBus

Study Level

Undergraduate

Study Mode

On Campus

Overview

Are you creative, self-motivated, like to work in a team, organised but flexible, and most of all are interested in how people think and act?
Marketing encompasses the steps taken to position your goods and services into the hands of potential customers. As such, it can focus the energy and resources of an organisation to their best potential for maximum gain in the marketplace.
Learn relevant marketing theories and principles in a real-world context through using case studies and applied activities.
Work alongside industry partners on real-world issues through a variety of authentic case studies as well as a capstone project in your final year.
In addition to your chosen specialisation in Marketing, you can select a second major or broaden your knowledge with a combination of minors and electives. Choose another major from the Bachelor of Business or perhaps delve into Advertising or Public Relations.
Get a bachelor degree in two years – study via accelerated pathway (six consecutive semesters of full-time study) and graduate sooner. Alternatively, you can enrol part-time and balance study with work or family commitments.
Our flexible delivery also allows you to study marketing courses online from wherever it suits you or at the Toowoomba or Springfield campus.

Programme overview

Main Subject

Marketing

Degree

BBus

Study Level

Undergraduate

Study Mode

On Campus

Overview

Are you creative, self-motivated, like to work in a team, organised but flexible, and most of all are interested in how people think and act?
Marketing encompasses the steps taken to position your goods and services into the hands of potential customers. As such, it can focus the energy and resources of an organisation to their best potential for maximum gain in the marketplace.
Learn relevant marketing theories and principles in a real-world context through using case studies and applied activities.
Work alongside industry partners on real-world issues through a variety of authentic case studies as well as a capstone project in your final year.
In addition to your chosen specialisation in Marketing, you can select a second major or broaden your knowledge with a combination of minors and electives. Choose another major from the Bachelor of Business or perhaps delve into Advertising or Public Relations.
Get a bachelor degree in two years – study via accelerated pathway (six consecutive semesters of full-time study) and graduate sooner. Alternatively, you can enrol part-time and balance study with work or family commitments.
Our flexible delivery also allows you to study marketing courses online from wherever it suits you or at the Toowoomba or Springfield campus.

Admission Requirements

ATAR

62.7+

SAT

1250+

TOEFL

80+

Cambridge CAE Advanced

169+

PTE Academic

50+

IELTS

Program Duration

3 Years

Starting Month(s)

Feb

Starting Month(s)

Sep

Tuition fees

Domestic

Starts from

26,400 AUD

International

Starts from

28,240 AUD

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles: