The Business and Marketing (Top-Up) BA (Hons) focuses on
skills and knowledge related to marketing, including strategic management,
consumer psychology, managing projects and e-marketing strategy. The course is
accredited by the Chartered Institute of Marketing (CIM) and gives exemption
from its first two levels of study and certain modules at the Professional
Diploma level. Teaching methods include a mix of lectures, seminars and ‘surgeries’.
Assessment methods include written exams, case studies, assignments, and
reports.
English language Test
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BA (Hons) Business and Marketing (Top-Up)
BA (Hons) Business and Marketing (Top-Up)
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