Master of Arts in Corporate Communications Program By SEGi UNIVERSITY |Top Universities
Program Duration

18 monthsProgram duration

Tuitionfee

10,427 USDTuition Fee/year

Scholarship

YesScholarships

Main Subject Area

Communication and Media StudiesMain Subject Area

Program overview

Main Subject

Communication and Media Studies

Degree

MA

Study Level

Masters

Study Mode

On Campus

In today's information-savvy and ethically-conscious society, the dynamics of corporate communication have undergone a paradigm shift. Organisations, whether profit-seeking or non-profit, private or public, now operate in a market governed by a highly informed and ethic-literate society. In such an environment, traditional crowd-pleasing rhetorical stunts are no longer welcome. The ability to communicate effectively and ethically has become the cornerstone of success and relevance for these organisations. As a result, the demand for professionals who can navigate this intricate realm of corporate communications has never been higher.​
Tailored for Professionals​ The battle among organisations to secure professionals with unique and refined corporate communication skills is constant. These professionals are the key to ensuring that organisations remain not just relevant but also thrive in an environment where the ethical and strategic dimensions of communication are paramount.​
If you aspire to expand your horizons and advance your career in the field of corporate communications, then the Master of Arts in Corporate Communication at SEGi University is tailored for you. This programme is designed with professionals and working adults in mind, offers a flexible timeframe for completion. Whether you choose the full-time or part-time route, you can complete this programme in one and a half to three years.​
​Inclusive and Diverse​ One distinguishing feature of this programme is its inclusivity. It welcomes graduates from diverse academic disciplines, including Law, Economics, Political Science, Sociology, Psychology, Business, History, as well as Communication, Journalism, Advertising, and Marketing. This inclusivity reflects the interdisciplinary nature of corporate communication, where knowledge from various fields converges to create effective communication strategies.​
Comprehensive Curriculum​ The Master of Arts in Corporate Communication programme is structured to equip both aspiring and practicing corporate communication professionals with the skills and knowledge necessary to plan, implement, and assess corporate communication goals and strategies effectively. It delves into subjects such as Research Methods (both quantitative and qualitative), Crisis Communication, Digital Strategy for Corporate Communication, Communication Theory, Corporate Media Relations, Corporate Affairs, and Government Relations, along with an exploration of Issues in Public Communication Campaigns. To culminate their learning journey, students engage in a research project that allows them to apply their knowledge and skills to real-world scenarios.​
Programme Overview​ SEGi University stands as an undisputed leader in adult learning, and this reputation is epitomised by the Master of Arts in Corporate Communication programme. The commitment to excellence in adult education is evident in every aspect of this programme, from its curriculum design to its flexible delivery modes. We recognise the profound value of time, particularly for professionals seeking to further their education. Hence, we have streamlined the programme to ensure efficient completion without compromising on academic quality. Whether you opt for full-time or part-time study, we strive to make your educational journey as efficient and effective as possible.​
Recognising the multifaceted commitments that our students juggle, we provide flexible timetabling options. This flexibility empowers you to strike a harmonious balance between your professional responsibilities, personal life, and academic pursuits. We understand that achieving your academic and career goals should not come at the expense of your well-being or personal life.​
Moreover, our commitment to your growth and development extends across our network of campuses. Through multi-campus access, you gain entry to a vast repository of resources, state-of-the-art facilities, and a diverse faculty of experts. This comprehensive access enriches your educational journey, offering you a holistic and enriching experience.​
One of the distinguishing features of the Master of Arts in Corporate Communication programme at SEGi University is the 'Industry into Classroom' approach. Going beyond traditional industry collaborations, this approach immerses students in the real-world challenges and opportunities of corporate communication. Instead of merely visiting the industry or attending occasional seminars and workshops, our students actively engage in real industry projects. These projects are not simulated; they are real, allowing students to apply their knowledge and skills in authentic scenarios.​
SEGi's diverse student community, representing over 90 nationalities, fosters international exposure. You not only gain knowledge and insights from faculty but also from your peers who bring diverse cultural backgrounds and experiences to the table. This international learning environment enriches your perspective and prepares you to excel in a globalised world where effective communication transcends borders.​
Recognised Accreditation​ Accredited by the Malaysian Qualifications Agency and the Ministry of Higher Education Malaysia, this programme ensures a globally recognised qualification. This accreditation adds credibility to your degree and assures employers that you've undergone rigorous academic training in corporate communication.​
Career Opportunities​: Upon completion of this programme, a world of career opportunities awaits you. The skills and knowledge acquired will position you for managerial roles in various domains, including Branding, Marketing Communication, Public Relations, Reputation Management, Internal and External Communication, and Media Management. Whether you aim to climb the corporate ladder or make a significant impact as a communication strategist, this programme equips you with the tools and expertise needed to excel in the corporate communication landscape.​

Program overview

Main Subject

Communication and Media Studies

Degree

MA

Study Level

Masters

Study Mode

On Campus

In today's information-savvy and ethically-conscious society, the dynamics of corporate communication have undergone a paradigm shift. Organisations, whether profit-seeking or non-profit, private or public, now operate in a market governed by a highly informed and ethic-literate society. In such an environment, traditional crowd-pleasing rhetorical stunts are no longer welcome. The ability to communicate effectively and ethically has become the cornerstone of success and relevance for these organisations. As a result, the demand for professionals who can navigate this intricate realm of corporate communications has never been higher.​
Tailored for Professionals​ The battle among organisations to secure professionals with unique and refined corporate communication skills is constant. These professionals are the key to ensuring that organisations remain not just relevant but also thrive in an environment where the ethical and strategic dimensions of communication are paramount.​
If you aspire to expand your horizons and advance your career in the field of corporate communications, then the Master of Arts in Corporate Communication at SEGi University is tailored for you. This programme is designed with professionals and working adults in mind, offers a flexible timeframe for completion. Whether you choose the full-time or part-time route, you can complete this programme in one and a half to three years.​
​Inclusive and Diverse​ One distinguishing feature of this programme is its inclusivity. It welcomes graduates from diverse academic disciplines, including Law, Economics, Political Science, Sociology, Psychology, Business, History, as well as Communication, Journalism, Advertising, and Marketing. This inclusivity reflects the interdisciplinary nature of corporate communication, where knowledge from various fields converges to create effective communication strategies.​
Comprehensive Curriculum​ The Master of Arts in Corporate Communication programme is structured to equip both aspiring and practicing corporate communication professionals with the skills and knowledge necessary to plan, implement, and assess corporate communication goals and strategies effectively. It delves into subjects such as Research Methods (both quantitative and qualitative), Crisis Communication, Digital Strategy for Corporate Communication, Communication Theory, Corporate Media Relations, Corporate Affairs, and Government Relations, along with an exploration of Issues in Public Communication Campaigns. To culminate their learning journey, students engage in a research project that allows them to apply their knowledge and skills to real-world scenarios.​
Programme Overview​ SEGi University stands as an undisputed leader in adult learning, and this reputation is epitomised by the Master of Arts in Corporate Communication programme. The commitment to excellence in adult education is evident in every aspect of this programme, from its curriculum design to its flexible delivery modes. We recognise the profound value of time, particularly for professionals seeking to further their education. Hence, we have streamlined the programme to ensure efficient completion without compromising on academic quality. Whether you opt for full-time or part-time study, we strive to make your educational journey as efficient and effective as possible.​
Recognising the multifaceted commitments that our students juggle, we provide flexible timetabling options. This flexibility empowers you to strike a harmonious balance between your professional responsibilities, personal life, and academic pursuits. We understand that achieving your academic and career goals should not come at the expense of your well-being or personal life.​
Moreover, our commitment to your growth and development extends across our network of campuses. Through multi-campus access, you gain entry to a vast repository of resources, state-of-the-art facilities, and a diverse faculty of experts. This comprehensive access enriches your educational journey, offering you a holistic and enriching experience.​
One of the distinguishing features of the Master of Arts in Corporate Communication programme at SEGi University is the 'Industry into Classroom' approach. Going beyond traditional industry collaborations, this approach immerses students in the real-world challenges and opportunities of corporate communication. Instead of merely visiting the industry or attending occasional seminars and workshops, our students actively engage in real industry projects. These projects are not simulated; they are real, allowing students to apply their knowledge and skills in authentic scenarios.​
SEGi's diverse student community, representing over 90 nationalities, fosters international exposure. You not only gain knowledge and insights from faculty but also from your peers who bring diverse cultural backgrounds and experiences to the table. This international learning environment enriches your perspective and prepares you to excel in a globalised world where effective communication transcends borders.​
Recognised Accreditation​ Accredited by the Malaysian Qualifications Agency and the Ministry of Higher Education Malaysia, this programme ensures a globally recognised qualification. This accreditation adds credibility to your degree and assures employers that you've undergone rigorous academic training in corporate communication.​
Career Opportunities​: Upon completion of this programme, a world of career opportunities awaits you. The skills and knowledge acquired will position you for managerial roles in various domains, including Branding, Marketing Communication, Public Relations, Reputation Management, Internal and External Communication, and Media Management. Whether you aim to climb the corporate ladder or make a significant impact as a communication strategist, this programme equips you with the tools and expertise needed to excel in the corporate communication landscape.​

Admission requirements

Undergraduate

6+
2.5+
18 Months

Tuition fee and scholarships

Domestic Students

-
-

International Students

10,427 USD
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

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More programs from the university

SEGi University's bachelors programme stands as a beacon of academic excellence, innovation, and versatility in Malaysia, catering to a diverse cohort of students ranging from full-time scholars to working adults. With an expansive array of disciplines that cover the spectrum of modern education and professional fields, SEGi ensures that its offerings are both comprehensive and relevant to the needs of today's global job market. Disciplines include Health Sciences, Accounting & Business, Communication Studies, Creative Art & Design, Early Childhood Care & Education, Engineering, Hospitality & Tourism, Computing & Information Technology, the American Degree Program, and Foundation Studies (Pre-U), alongside robust Postgraduate Studies.

A distinctive feature of SEGi University is its pioneering approach to education, specifically through the integration of industry experience directly into the academic environment. This concept, termed "Bringing industry into the classroom," differentiates SEGi from traditional higher education models by incorporating real-life industry projects into coursework. This method not only bridges the gap between theoretical knowledge and practical application but also cultivates a dynamic learning environment where students engage with assignments co-created, co-supervised, and co-examined by industry professionals. This approach is instrumental in preparing students for the realities of the workforce, ensuring they are not just academically proficient but also practically skilled and adaptable to the nuances of their respective fields.

Moreover, SEGi's commitment to enriching its students' learning experiences is evident through its collaborations with leading global companies, such as Google, Microsoft, Realme, Huawei, and Malaysia Airlines. These partnerships not only enhance the curriculum with real-world insights and practices but also offer students additional certifications that bolster their employability and industry relevance.

The academic staff at SEGi University further embody the institution's industry-aligned philosophy. With a faculty comprised of professionals who possess extensive real-world experience in their fields, students benefit from an education grounded in current practices and trends. This ensures that the learning imparted is not only academically rigorous but also practically valuable, equipping students with the skills and knowledge that are immediately applicable in their future careers. The utilization of state-of-the-art technology, including the multi-million dollar Learning Management System Blackboard, which is employed by top-ranking universities worldwide, underscores SEGi's commitment to delivering a cutting-edge educational experience. This platform facilitates an interactive and engaging learning environment, allowing for a seamless integration of digital resources and online collaboration.

SEGi University's bachelors programmes are designed with a clear focus on the future, ensuring that students are not just prepared for their careers but are also positioned to excel in them. The comprehensive range of disciplines available reflects the university's understanding of the evolving job market and the importance of versatility in education. From the arts to the sciences, SEGi's programmes are tailored to foster expertise, creativity, and innovation among its students.

SEGi University's bachelors programme embodies the institution's dedication to excellence, innovation, and relevance in higher education. Through its unique approach of integrating industry experience with academic learning, partnerships with global corporations, and a faculty rich in real-world expertise, SEGi offers its students an unparalleled educational journey. This holistic approach not only prepares students for the challenges of the workforce but also instills in them a lifelong love for learning and innovation. As SEGi continues to evolve and expand its academic offerings, it remains steadfast in its mission to nurture the leaders of tomorrow, equipped with the knowledge, skills, and adaptability to thrive in a rapidly changing world.

SEGi University has firmly established itself as a pivotal center for higher learning and research in Malaysia, particularly through its Masters' and PhD programmes. These programmes are specifically designed to foster a deep engagement with research methodologies, innovative thinking, and scholarly excellence. SEGi University's research domain is distinguished by its significant contributions to innovation and sustainability, a testament to its commitment to addressing contemporary global challenges and advancing knowledge across various disciplines.

A notable highlight of SEGi's research excellence is the substantial support it receives in the form of grants - close to RM 5 million annually to fuel research projects and initiatives. This financial backing underscores the university's dedication to nurturing a vibrant research culture and enabling its scholars to pursue groundbreaking work. The fruits of these endeavours are evident in the numerous innovations and inventions that have emerged from SEGi's research community, boasting ownership of more than 20 patents over the years. Such achievements not only reflect the university's innovative spirit but also its role as a leader in contributing valuable intellectual property and practical solutions to the industry and society at large.

SEGi's global outreach in the research arena is further amplified through its collaboration with over 600 international research partners. This extensive network, which includes partnerships with renowned institutions like Duke University, University of Malaya, and the University of Central Lancashire, facilitates a rich exchange of ideas, resources, and expertise. These collaborations are instrumental in enhancing the quality, scope, and impact of SEGi's research, enabling its scholars to engage with cutting-edge developments and contribute to global conversations on pressing issues. By participating in this international research community, SEGi not only elevates its own academic and research profile but also offers its students unparalleled opportunities to engage with global challenges and solutions.

The allure of SEGi University's Masters by Research and PhD programmes extends far beyond Malaysia's borders, attracting students from all over the world. This diverse research community includes professionals, policymakers, community leaders, and educators, among others, who are drawn to SEGi for its reputation as a research-intensive institution. The university's alignment with the United Nations Sustainable Development Goals (UN SDGs) is particularly appealing to those who are committed to making a positive impact on society and the environment. By focusing its research efforts towards sustainability, SEGi demonstrates a profound commitment to contributing towards a better and more sustainable future, making it an ideal choice for aspiring researchers who share this vision.

The supportive environment at SEGi University, bolstered by significant research grants, a strong patent portfolio, and a vast network of international collaborations, provides a fertile ground for scholarly growth and innovation. Students in the Masters by Research and PhD programmes are encouraged to push the boundaries of knowledge, engage in multidisciplinary research, and develop solutions that address complex global challenges. This holistic approach to research and education not only prepares students for successful careers in academia and industry but also equips them with the skills and knowledge to contribute meaningfully to society.

SEGi University's Masters' and PhD programmes represent the pinnacle of academic and research excellence. With substantial financial support, a strong emphasis on sustainability, an impressive portfolio of patents, and an extensive network of international research partnerships, SEGi offers a dynamic and enriching environment for postgraduate students. Here, the next generation of researchers and innovators are nurtured, empowered to explore new frontiers of knowledge, and inspired to make a lasting impact on the world. As SEGi continues to grow and evolve, it remains steadfast in its mission to advance research, foster innovation, and contribute to the global community, making it an exceptional choice for postgraduate study.

FAQs

Not necessarily. The coursework in the first one year and the discussion with faculty will steer the student towards a research topic of interest for the Dissertation.
The Masters and PhD programmes are taught by dedicated expert faculty members who have extensive research experience in their respective areas of specialisation.
Upon graduation, you will be equipped with the knowledge, skills and ability to conduct leading-edge research in your specialised field, thus preparing you for local and international careers in the academia and industry. We connect you with over 600 industrial partners for furthering in research and career growth.
After you register, the Faculty will assign you with a suitable supervisor based on your research areas. We would ensure that you are assigned one of our academic experts you would be interested to work with, and who would have the expertise to support your studies. The potential supervisor will help you plan your draft research proposal.
There are many scholarships available to students to recognise and further nurture students on academic achievements or those who excel in sports or community leadership. Financial aids are also provided. For more information, please refer to this https://university.segi.edu.my/admission-financial
Postgrad programs