MSc in Marketing Postgraduate Programme By HKUST Business School |TopUniversities

MSc in Marketing

Location

Hong Kong University of Science and Technology, Hong Kong, Hong Kong SAR
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Application Deadline

28 Feb, 2027Application Deadline

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Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The Master of Science in Marketing (MScMARK) is a 1-year full-time program offering foundational courses that enable students to gain expertise in areas regarded as critical by today’s employers, including data-driven marketing, digital marketing, brand management and artificial intelligence (AI).
The program is best suited to students who aspire to fast-track their careers to become leading marketing professionals, particularly by joining multinationals, small or medium-sized companies, or non-profit organizations.

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The Master of Science in Marketing (MScMARK) is a 1-year full-time program offering foundational courses that enable students to gain expertise in areas regarded as critical by today’s employers, including data-driven marketing, digital marketing, brand management and artificial intelligence (AI).
The program is best suited to students who aspire to fast-track their careers to become leading marketing professionals, particularly by joining multinationals, small or medium-sized companies, or non-profit organizations.

Admission Requirements

1. A Good First Degree Applicants must have a good bachelor's degree from a recognized university or approved institution with satisfactory academic performance.
2. Work Experience Applicants for the part-time mode should have at least two years of post-qualification work experience. For the full-time mode, work experience is not required, but applicants with relevant work experience will have an advantage.
3. English Proficiency A satisfactory score in TOEFL or IELTS is required for applicants whose bachelor's degree was awarded by an institution where the medium of instruction was not English or whose first language is not English.
4. GMAT/GRE Applicants are highly recommended to have a satisfactory GMAT/GRE score. Although these tests are not required, applicants who can show high GMAT/GRE scores stand a higher chance of consideration and admission

28 Feb 2027

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