BSc Business Management & Marketing
Programme overview
Main Subject
Business and Management Studies
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
In today’s fast-paced digital world, businesses need creative, data-driven marketers who can shape powerful brand strategies, engage audiences, and drive growth. The BSc Business Management and Marketing degree at Gisma University of Applied Sciences, based in Berlin, Germany, equips you with the expertise to succeed in the competitive world of marketing and business. Whether you’re interested in digital marketing, branding, or market analytics, this specialised marketing degree programme will prepare you for success.
Accredited by the Chartered Institute of Marketing (CIM), this programme offers a BSc Business Management and Marketing specialisation, ensuring that graduates meet global industry standards. Blending core business management principles with specialist marketing skills, ensures graduates leave with a globally recognised qualification. If you’re looking for an undergraduate marketing degree that delivers both strategic business expertise and cutting-edge marketing knowledge, this is the ideal programme for you.
Programme overview
Main Subject
Business and Management Studies
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
In today’s fast-paced digital world, businesses need creative, data-driven marketers who can shape powerful brand strategies, engage audiences, and drive growth. The BSc Business Management and Marketing degree at Gisma University of Applied Sciences, based in Berlin, Germany, equips you with the expertise to succeed in the competitive world of marketing and business. Whether you’re interested in digital marketing, branding, or market analytics, this specialised marketing degree programme will prepare you for success.
Accredited by the Chartered Institute of Marketing (CIM), this programme offers a BSc Business Management and Marketing specialisation, ensuring that graduates meet global industry standards. Blending core business management principles with specialist marketing skills, ensures graduates leave with a globally recognised qualification. If you’re looking for an undergraduate marketing degree that delivers both strategic business expertise and cutting-edge marketing knowledge, this is the ideal programme for you.
Admission Requirements
- General university entrance qualification
- English proficiency: B2 (IELTS 6.0 overall, no less than 5.5 in any component) or equivalent scores in TOEFL iBT, Pearson PTE or Duolingo. Gisma also offers an English test free of charge.
- International students must conduct an entrance test.
If you need additional support to meet the entry requirements for one of Gisma’s bachelor’s degree programmes, the Gisma Foundation Programme is designed for you.
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
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Scholarships to study abroad
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Scholarship Applications: Frequently Asked Questions
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