Your input will help us improve your experience.You can close this popup to continue using the website or choose an option below to register in or login.
The programme aims provides you with the specialist skills, industry knowledge and expertise necessary for a successful career in a niche and innovative industry. You’ll study a range of topics, providing a breadth of knowledge and understanding of marketing specifically related to luxury brands, with a focus on critical insights into luxury consumer behaviour, luxury branding and marketing communications and examination of legal aspects of branding within a luxury context. There is also an opportunity to complete a work placement, volunteering work, desk based consultancy or even study abroad.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The programme aims provides you with the specialist skills, industry knowledge and expertise necessary for a successful career in a niche and innovative industry. You’ll study a range of topics, providing a breadth of knowledge and understanding of marketing specifically related to luxury brands, with a focus on critical insights into luxury consumer behaviour, luxury branding and marketing communications and examination of legal aspects of branding within a luxury context. There is also an opportunity to complete a work placement, volunteering work, desk based consultancy or even study abroad.
Admission Requirements
2+
6+
Jan-2022
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
MSc Luxury Marketing
GCU London, London, United Kingdom
24 monthsProgramme duration
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
More programmes from the university
Arts and Humanities (7)
BA (Hons) Fashion Design with Business
BA (Hons) Fashion Design with Business
BA (Hons) International Fashion Branding
BA (Hons) International Fashion Branding
BSc (Hons) 3D Animation and Visualisation (Year 3 entry)
BSc (Hons) 3D Animation and Visualisation (Year 3 entry)
BSc (Hons) Building Surveying
BSc (Hons) Building Surveying
BSc (Hons) Building Surveying Pathway
BSc (Hons) Building Surveying Pathway
BSc (Hons) Construction Management
BSc (Hons) Construction Management
BSc (Hons) Construction Management Pathway
BSc (Hons) Construction Management Pathway
BSc (Hons) Digital Design (Year 3 entry)
BSc (Hons) Digital Design (Year 3 entry)
BSc (Hons) Quantity Surveying
BSc (Hons) Quantity Surveying
BSc (Hons) Quantity Surveying Pathway
BSc (Hons) Quantity Surveying Pathway
Business and Management (7)
Accountancy
Accountancy
BA (Hons) Business Management
BA (Hons) Business Management
BA (Hons) Economic Policy
BA (Hons) Economic Policy
BA (Hons) Finance, Investment and Risk
BA (Hons) Finance, Investment and Risk
BA (Hons) Finance, Investment and Risk Pathway
BA (Hons) Finance, Investment and Risk Pathway
BA (Hons) International Business
BA (Hons) International Business
BA (Hons) International Business and Human Resource Management (Year 3 entry)
BA (Hons) International Business and Human Resource Management (Year 3 entry)
BA (Hons) International Business and Human Resource Management Pathway
BA (Hons) International Business and Human Resource Management Pathway
BA (Hons) International Business with Languages
BA (Hons) International Business with Languages
BA (Hons) International Marketing
BA (Hons) International Marketing
BA (Hons) Risk Management
BA (Hons) Risk Management
BA (Hons) Risk Management Pathway
BA (Hons) Risk Management Pathway
BA/BA (Hons) Accountancy Pathway (1 year)
BA/BA (Hons) Accountancy Pathway (1 year)
BA/BA (Hons) Accountancy Pathway (4 years)
BA/BA (Hons) Accountancy Pathway (4 years)
Engineering and Technology (7)
BEng (Hons) Building Services Engineering
BEng (Hons) Building Services Engineering
BEng (Hons) Computer Networking (Year 3 entry)
BEng (Hons) Computer Networking (Year 3 entry)
BEng (Hons) Computer-Aided Mechanical Engineering Direct Entry
BEng (Hons) Computer-Aided Mechanical Engineering Direct Entry
BEng (Hons) Electrical Power Engineering
BEng (Hons) Electrical Power Engineering
BEng (Hons) Electrical Power Engineering Pathway
BEng (Hons) Electrical Power Engineering Pathway
BEng (Hons) Electrical and Electronic Engineering
BEng (Hons) Electrical and Electronic Engineering
BEng (Hons) Electrical and Electronic Engineering Pathway
BEng (Hons) Electrical and Electronic Engineering Pathway
BEng (Hons) Mechanical Engineering
BEng (Hons) Mechanical Engineering
BEng (Hons) Mechanical Engineering Pathway
BEng (Hons) Mechanical Engineering Pathway
BEng (Hons) Mechanical Systems Engineering Direct Entry
BEng (Hons) Mechanical Systems Engineering Direct Entry
BSc (Hons) Computer Games (Art and Animation)
BSc (Hons) Computer Games (Art and Animation)
BSc (Hons) Computer Games (Design)
BSc (Hons) Computer Games (Design)
BSc (Hons) Computer Games Software Development
BSc (Hons) Computer Games Software Development
BSc (Hons) Computing
BSc (Hons) Computing
BSc (Hons) Cyber Security and Networks
BSc (Hons) Cyber Security and Networks
BSc (Hons) Cyber Security and Networks Pathway
BSc (Hons) Cyber Security and Networks Pathway
BSc (Hons) Digital Security and Forensics
BSc (Hons) Digital Security and Forensics
BSc (Hons) Environmental Civil Engineering
BSc (Hons) Environmental Civil Engineering
BSc (Hons) Software Development for Business
BSc (Hons) Software Development for Business
MEng Computer-Aided Mechanical Engineering Direct Entry
MEng Computer-Aided Mechanical Engineering Direct Entry
MEng Electrical Power Engineering
MEng Electrical Power Engineering
MEng Electrical and Electronic Engineering
MEng Electrical and Electronic Engineering
MEng Mechanical Engineering
MEng Mechanical Engineering
MEng Mechanical Systems Engineering
MEng Mechanical Systems Engineering
Life Sciences and Medicine (7)
BSc (Hons) Applied Biomedical Science/Biomedical Science
BSc (Hons) Applied Biomedical Science/Biomedical Science
BSc (Hons) Applied Psychology
BSc (Hons) Applied Psychology
BSc (Hons) Biological Sciences
BSc (Hons) Biological Sciences
BSc (Hons) Cell and Molecular Biology (direct entry)
BSc (Hons) Cell and Molecular Biology (direct entry)
BSc (Hons) Diagnostic Imaging
BSc (Hons) Diagnostic Imaging
BSc (Hons) Food Science Pathway (1 year)
BSc (Hons) Food Science Pathway (1 year)
BSc (Hons) Food Science Pathway (4 years)
BSc (Hons) Food Science Pathway (4 years)
BSc (Hons) Human Nutrition and Dietetics
BSc (Hons) Human Nutrition and Dietetics
BSc (Hons) Microbiology (direct entry)
BSc (Hons) Microbiology (direct entry)
BSc (Hons) Nursing Studies (Adult)
BSc (Hons) Nursing Studies (Adult)
BSc (Hons) Nursing Studies (Child)
BSc (Hons) Nursing Studies (Child)
BSc (Hons) Nursing Studies (Learning Disability)
BSc (Hons) Nursing Studies (Learning Disability)
BSc (Hons) Nursing Studies (Mental Health)
BSc (Hons) Nursing Studies (Mental Health)
BSc (Hons) Occupational Therapy
BSc (Hons) Occupational Therapy
BSc (Hons) Optometry
BSc (Hons) Optometry
BSc (Hons) Orthoptics
BSc (Hons) Orthoptics
BSc (Hons) Pharmacology
BSc (Hons) Pharmacology
BSc (Hons) Physiotherapy
BSc (Hons) Physiotherapy
BSc (Hons) Podiatry
BSc (Hons) Podiatry
BSc (Hons) Professional Studies in Nursing
BSc (Hons) Professional Studies in Nursing
BSc (Hons) Radiotherapy and Oncology
BSc (Hons) Radiotherapy and Oncology
BSc Nursing Studies (Adult)
BSc Nursing Studies (Adult)
BSc Nursing Studies (Child)
BSc Nursing Studies (Child)
BSc Nursing Studies (Learning Disabilities)
BSc Nursing Studies (Learning Disabilities)
BSc Nursing Studies (Mental Health)
BSc Nursing Studies (Mental Health)
BSc Ophthalmic Dispensing Management
BSc Ophthalmic Dispensing Management
BSc Oral Health Science
BSc Oral Health Science
BSc Paramedic Science
BSc Paramedic Science
BSc/BSc (Hons) Pharmacology Pathway (1 year)
BSc/BSc (Hons) Pharmacology Pathway (1 year)
BSc/BSc (Hons) Pharmacology Pathway (4 years)
BSc/BSc (Hons) Pharmacology Pathway (4 years)
Natural Sciences (7)
BSc (Hons) Environmental Management
BSc (Hons) Environmental Management
Others (7)
Digital Security and Forensics
Digital Security and Forensics
Paramedic Science
Paramedic Science
Social Sciences and Management (7)
BA (Hons) International Supply Chain Management
BA (Hons) International Supply Chain Management
BA (Hons) International Tourism and Events Management
BA (Hons) International Tourism and Events Management
BA (Hons) International Tourism and Events Management Pathway
BA (Hons) International Tourism and Events Management Pathway
BA (Hons) Media and Communication
BA (Hons) Media and Communication
BA (Hons) Multimedia Journalism
BA (Hons) Multimedia Journalism
BA (Hons) Social Sciences
BA (Hons) Social Sciences
BA (Hons) Social Work
BA (Hons) Social Work
BSc (Hons) Audio Technology
BSc (Hons) Audio Technology
BSc (Hons) Forensic Investigation
BSc (Hons) Forensic Investigation
LLB (Hons) Bachelor of Laws
LLB (Hons) Bachelor of Laws
LLB Bachelor of Laws Fast-track
LLB Bachelor of Laws Fast-track
Arts and Humanities (7)
MSc 3D Design for Virtual Environments
MSc 3D Design for Virtual Environments
MSc Quantity Surveying (Glasgow)
MSc Quantity Surveying (Glasgow)
MSc Quantity Surveying (London)
MSc Quantity Surveying (London)
Business and Management (7)
MBA Global Master of Business Administration (1 year)
MBA Global Master of Business Administration (1 year)
MBA Global Master of Business Administration (16 months)
MBA Global Master of Business Administration (16 months)
MSc Accounting, Finance and Regulation (1 year)
MSc Accounting, Finance and Regulation (1 year)
MSc Accounting, Finance and Regulation (16 months)
MSc Accounting, Finance and Regulation (16 months)
MSc Accounting, Finance and Regulation (2 years)
MSc Accounting, Finance and Regulation (2 years)
MSc Accounting, Finance and Regulation (Fast-track)
MSc Accounting, Finance and Regulation (Fast-track)
MSc Fashion Business Creation (1 year)
MSc Fashion Business Creation (1 year)
MSc Fashion Business Creation (16 months)
MSc Fashion Business Creation (16 months)
MSc Fashion Business Creation (2 years)
MSc Fashion Business Creation (2 years)
MSc Fashion and Lifestyle Marketing (1 year)
MSc Fashion and Lifestyle Marketing (1 year)
MSc Fashion and Lifestyle Marketing (16 months)
MSc Fashion and Lifestyle Marketing (16 months)
MSc Human Resource Management (1 year)
MSc Human Resource Management (1 year)
MSc Human Resource Management (16 months)
MSc Human Resource Management (16 months)
MSc Insurance and Sustainable Risk Management (1 year)
MSc Insurance and Sustainable Risk Management (1 year)
MSc Insurance and Sustainable Risk Management (16 months)
MSc Insurance and Sustainable Risk Management (16 months)
MSc International Banking and Finance (1 year)
MSc International Banking and Finance (1 year)
MSc International Banking and Finance (1 year)
MSc International Banking and Finance (1 year)
MSc International Banking and Finance (16 months)
MSc International Banking and Finance (16 months)
MSc International Banking and Finance (16 months)
MSc International Banking and Finance (16 months)
MSc International Business Management
MSc International Business Management
MSc International Business Management
MSc International Business Management
MSc International Business Management (with Professional Practice)
MSc International Business Management (with Professional Practice)
MSc International Economic and Social Justice
MSc International Economic and Social Justice
MSc International Economic and Social Justice (with Professional Practice)
MSc International Economic and Social Justice (with Professional Practice)
MSc International Fashion Marketing
MSc International Fashion Marketing
MSc International Fashion Marketing
MSc International Fashion Marketing
MSc International Fashion Marketing (with Professional Practice)
MSc International Fashion Marketing (with Professional Practice)
MSc International Management and Business Development (London)
MSc International Management and Business Development (London)
MSc International Marketing (London)
MSc International Marketing (London)
MSc Luxury Marketing
MSc Luxury Marketing
MSc Marketing
MSc Marketing
MSc Marketing
MSc Marketing
MSc Marketing (with Professional Practice)
MSc Marketing (with Professional Practice)
MSc Professional Accountancy (ACCA route)
MSc Professional Accountancy (ACCA route)
MSc Risk Management
MSc Risk Management
MSc Risk Management (with Professional Practice)
MSc Risk Management (with Professional Practice)
Engineering and Technology (7)
MSc Advanced Internetwork Engineering
MSc Advanced Internetwork Engineering
MSc Applied Instrumentation and Control
MSc Applied Instrumentation and Control
MSc Big Data Technologies (1 year)
MSc Big Data Technologies (1 year)
MSc Big Data Technologies (16 months)
MSc Big Data Technologies (16 months)
MSc Cyber Security
MSc Cyber Security
MSc Electrical Power Engineering (1 year)
MSc Electrical Power Engineering (1 year)
MSc Electrical Power Engineering (16 months)
MSc Electrical Power Engineering (16 months)
MSc Electrical and Electronic Engineering (1 year)
MSc Electrical and Electronic Engineering (1 year)
MSc Electrical and Electronic Engineering (16 months)
MSc Electrical and Electronic Engineering (16 months)
MSc International Construction Project Management (Glasgow)
MSc International Construction Project Management (Glasgow)
MSc International Construction Project Management (London)
MSc International Construction Project Management (London)
MSc Mechanical Engineering
MSc Mechanical Engineering
Life Sciences and Medicine (7)
MSc Advanced Practice (1 year)
MSc Advanced Practice (1 year)
MSc Advanced Practice (16 months)
MSc Advanced Practice (16 months)
MSc Diabetes Care and Management
MSc Diabetes Care and Management
MSc Diagnostic Imaging
MSc Diagnostic Imaging
MSc Forensic Psychology
MSc Forensic Psychology
MSc Investigative Ophthalmology and Vision Research
MSc Investigative Ophthalmology and Vision Research
MSc Medical Bioscience
MSc Medical Bioscience
MSc Nursing Studies Adult (Pre-registration)
MSc Nursing Studies Adult (Pre-registration)
MSc Nursing: Advancing Professional Practice
MSc Nursing: Advancing Professional Practice
MSc Occupational Therapy (pre-registration)
MSc Occupational Therapy (pre-registration)
MSc Physiotherapy
MSc Physiotherapy
MSc Physiotherapy (Pre-registration)
MSc Physiotherapy (Pre-registration)
Natural Sciences (7)
MSc Climate Justice
MSc Climate Justice
MSc Environmental Management (Waste, Energy, Water, Oil and Gas)
MSc Environmental Management (Waste, Energy, Water, Oil and Gas)
MSc Environmental Management (Waste, Energy, Water, Oil and Gas) (1 year)
MSc Environmental Management (Waste, Energy, Water, Oil and Gas) (1 year)
MSc Environmental Management (Waste, Energy, Water, Oil and Gas) (16 months)
MSc Environmental Management (Waste, Energy, Water, Oil and Gas) (16 months)
Others (7)
Fashion Business Creation (Taught)
Fashion Business Creation (Taught)
Global Marketing (Taught)
Global Marketing (Taught)
International Operations and Supply Chain Management (Taught)
International Operations and Supply Chain Management (Taught)
Television Fiction Writing (Taught)
Television Fiction Writing (Taught)
Social Sciences and Management (7)
MA Multimedia Journalism
MA Multimedia Journalism
MA Television Fiction Writing
MA Television Fiction Writing
MPH Master of Public Health (Glasgow)
MPH Master of Public Health (Glasgow)
MPH Master of Public Health (London)
MPH Master of Public Health (London)
MPH Masters of Public Health
MPH Masters of Public Health
MPH Masters of Public Health
MPH Masters of Public Health
MSc International Human Resource Management
MSc International Human Resource Management
MSc International Operations and Supply Chain Management
MSc International Operations and Supply Chain Management
MSc International Operations and Supply Chain Management
MSc International Operations and Supply Chain Management
MSc International Operations and Supply Chain Management (with Professional Practice)
MSc International Operations and Supply Chain Management (with Professional Practice)
MSc International Tourism and Events Management
MSc International Tourism and Events Management
MSc International Tourism and Events Management
MSc International Tourism and Events Management
MSc International Tourism and Events Management (with Professional Practice)
MSc International Tourism and Events Management (with Professional Practice)
MSc Social Innovation
MSc Social Innovation
MSc Social Innovation (with Professional Practice)
MSc Social Innovation (with Professional Practice)
MSc Social Work
MSc Social Work
Full-Time MBA (1)
MBA Global Masters of Business Administration (1 year)
MBA Global Masters of Business Administration (1 year)
MBA Global Masters of Business Administration (16 months)
MBA Global Masters of Business Administration (16 months)
MBA Luxury Brand Management
MBA Luxury Brand Management