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Sustainability has become a major priority for almost every major company as well as small and mid-sized businesses and governments. Brand Purpose Marketing has become of paramount importance. It involves not only explaining the sustainability initiatives, but also changing customer behavior in ways that help the planet & its inhabitants.
In this program you will learn about the range of sustainability initiatives companies are undertaking throughout the value chain, and how they are communicating those programs in different ways through compelling advertising, public relations, packaging, in-store signage and more.
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
Sustainability has become a major priority for almost every major company as well as small and mid-sized businesses and governments. Brand Purpose Marketing has become of paramount importance. It involves not only explaining the sustainability initiatives, but also changing customer behavior in ways that help the planet & its inhabitants.
In this program you will learn about the range of sustainability initiatives companies are undertaking throughout the value chain, and how they are communicating those programs in different ways through compelling advertising, public relations, packaging, in-store signage and more.
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
HEC Paris offers a complete and unique range of Master's programs:
Master in Management – Grande Ecole program: leader in Europe for several years, the Grande Ecole program recruits students with little or no professional experience through a rigorous admissions process, and guides them towards top careers in management.
Master’s Program -Specialized Masters- are designed for students at postgraduate level who want to acquire high-level expertise and professional know-how in their chosen specialization. They are aimed at students with little or no professional experience, who already hold a bachelor’s degree from a university in France or abroad.
Bachelor of Arts & Science in Data, Society & Organisations. This three-year program provides students with the necessary skills in data science, social sciences and management to tackle the greatest challenges facing society and organisations.
HEC Paris also offers a range of 2-week Summer School Programs that are aimed at Bachelor and Master level students, as well as young professionals, wishing to develop expertise in a specifc area.
Sustainability Marketing
HEC Paris, Paris, France
# 9QS Subject Rankings
3,200 EURTuition Fee/year
YesScholarships
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
Sustainability has become a major priority for almost every major company as well as small and mid-sized businesses and governments. Brand Purpose Marketing has become of paramount importance. It involves not only explaining the sustainability initiatives, but also changing customer behavior in ways that help the planet & its inhabitants.
In this program you will learn about the range of sustainability initiatives companies are undertaking throughout the value chain, and how they are communicating those programs in different ways through compelling advertising, public relations, packaging, in-store signage and more.
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
Sustainability has become a major priority for almost every major company as well as small and mid-sized businesses and governments. Brand Purpose Marketing has become of paramount importance. It involves not only explaining the sustainability initiatives, but also changing customer behavior in ways that help the planet & its inhabitants.
In this program you will learn about the range of sustainability initiatives companies are undertaking throughout the value chain, and how they are communicating those programs in different ways through compelling advertising, public relations, packaging, in-store signage and more.
Admission requirements
Important Dates
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
Master PG
MBA
HEC Paris offers a complete and unique range of Master's programs:
Master in Management – Grande Ecole program: leader in Europe for several years, the Grande Ecole program recruits students with little or no professional experience through a rigorous admissions process, and guides them towards top careers in management.
Master’s Program -Specialized Masters- are designed for students at postgraduate level who want to acquire high-level expertise and professional know-how in their chosen specialization. They are aimed at students with little or no professional experience, who already hold a bachelor’s degree from a university in France or abroad.
Bachelor of Arts & Science in Data, Society & Organisations. This three-year program provides students with the necessary skills in data science, social sciences and management to tackle the greatest challenges facing society and organisations.
HEC Paris also offers a range of 2-week Summer School Programs that are aimed at Bachelor and Master level students, as well as young professionals, wishing to develop expertise in a specifc area.
Business and Management (2)
Business & Climate Change
Double Degree Data & Finance X-HEC
Fintech
Geopolitics, Globalization and Business Strategy
Investment Banking and International Finance
Luxury Hospitality Management
Luxury Management
M2M HEC-YALE
MS/LLM Droit et Management International
MS/MSc in Media, Art and Creation
MSc Data Science & AI for Business École Polytechnique-HEC
Master in Accounting, Finance & Management
Master in Economics & Finance
Master in International Finance
Master in Management
Master in Management & Business Law HEC - Paris 1
Master in Management & Innovation HEC - TUM
Master in Management & Public Affairs - HEC, FU Berlin
Master in Marketing
Master in Strategic Management
Master in Sustainability and Social Innovation
Master of Science X-HEC Entrepreneurs
Mergers & Acquisitions
Sustainability Marketing
Engineering and Technology (2)
BASc in Data, Society & Organisations
Executive MBA (2)
Executive MBA
TRIUM Global Executive MBA
Full-Time MBA (2)
HEC Paris MBA