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Sustainability has become a major priority for almost every major company as well as small and mid-sized businesses and governments. Brand Purpose Marketing has become of paramount importance. It involves not only explaining the sustainability initiatives, but also changing customer behavior in ways that help the planet & its inhabitants.
In this program you will learn about the range of sustainability initiatives companies are undertaking throughout the value chain, and how they are communicating those programs in different ways through compelling advertising, public relations, packaging, in-store signage and more.
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
Sustainability has become a major priority for almost every major company as well as small and mid-sized businesses and governments. Brand Purpose Marketing has become of paramount importance. It involves not only explaining the sustainability initiatives, but also changing customer behavior in ways that help the planet & its inhabitants.
In this program you will learn about the range of sustainability initiatives companies are undertaking throughout the value chain, and how they are communicating those programs in different ways through compelling advertising, public relations, packaging, in-store signage and more.
Admission Requirements
Jul
Tuition Fee and Scholarships
Domestic Students
3,200 EUR
-
International Students
3,200 EUR
-
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
Sustainability Marketing
HEC Paris, Paris, France
# 9QS Subject Rankings
3,200 EURTuition Fee/year
YesScholarships
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
Sustainability has become a major priority for almost every major company as well as small and mid-sized businesses and governments. Brand Purpose Marketing has become of paramount importance. It involves not only explaining the sustainability initiatives, but also changing customer behavior in ways that help the planet & its inhabitants.
In this program you will learn about the range of sustainability initiatives companies are undertaking throughout the value chain, and how they are communicating those programs in different ways through compelling advertising, public relations, packaging, in-store signage and more.
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
Sustainability has become a major priority for almost every major company as well as small and mid-sized businesses and governments. Brand Purpose Marketing has become of paramount importance. It involves not only explaining the sustainability initiatives, but also changing customer behavior in ways that help the planet & its inhabitants.
In this program you will learn about the range of sustainability initiatives companies are undertaking throughout the value chain, and how they are communicating those programs in different ways through compelling advertising, public relations, packaging, in-store signage and more.
Admission Requirements
Tuition Fee and Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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