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The BSc Marketing degree program offered at AU provides education of international standard and caters to the needs of all the employment sectors locally, regionally and globally. The program provides students with a wide range of knowledge in the various functional areas of business, as well as prepares them with comprehensive knowledge of successful management of the marketing mix. This major not only produces capable individuals who can address the challenging issues of businesses and the dynamic market but it also equips students with the academic credentials required to pursue higher education in national and international universities. Mission To provide quality education i.e., providing an education process of having decided what are the major areas that the students should understand and be able to do and qualities they should develop to be efficient and effective in his/her job endeavors. Accordingly, both structure and curricula are designed to achieve those capabilities and qualities. Program Goals
Provide students with basic understanding of business, with special focus on marketing and its role in business.
Develop entrepreneurial skills in students, including environmental analytical skills and proper communication skills, that helps organizations in decisions making.
Develop skills of ethical marketing and business reasoning, critical thinking and problem-solving in local, regional and international business environment.
Enable students to conduct and interpret marketing research.
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
Program Overview
The BSc Marketing degree program offered at AU provides education of international standard and caters to the needs of all the employment sectors locally, regionally and globally. The program provides students with a wide range of knowledge in the various functional areas of business, as well as prepares them with comprehensive knowledge of successful management of the marketing mix. This major not only produces capable individuals who can address the challenging issues of businesses and the dynamic market but it also equips students with the academic credentials required to pursue higher education in national and international universities. Mission To provide quality education i.e., providing an education process of having decided what are the major areas that the students should understand and be able to do and qualities they should develop to be efficient and effective in his/her job endeavors. Accordingly, both structure and curricula are designed to achieve those capabilities and qualities. Program Goals
Provide students with basic understanding of business, with special focus on marketing and its role in business.
Develop entrepreneurial skills in students, including environmental analytical skills and proper communication skills, that helps organizations in decisions making.
Develop skills of ethical marketing and business reasoning, critical thinking and problem-solving in local, regional and international business environment.
Enable students to conduct and interpret marketing research.
Admission Requirements
5+
500+
High School Requirements:
60% of UAE Secondary School Certificate (Grade 12) for all tracks (Elite, Advanced, and General), or its equivalent.
English Requirements:
A minimum score of 80% in the English subject, or its equivalent in other curriculums.
Applicants scoring between 75% and 79% in the English subject will be conditionally admitted, provided they meet one of the following requirements: 1) Pass a remedial English course during the first semester. or 2) Submit an English proficiency test score before the start of the first semester: - TOEFL: 500 (61 iBT or 173 CBT) - IELTS Academic: 5 - IESOL: B1 - or Equivalent scores in other MOE-approved English proficiency tests (subject to evaluation).
Jan
Aug
Tuition fees
Domestic
10,335 USD
International
10,335 USD
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Bachelor of Science in Marketing
Ajman, AE, Ajman, United Arab Emirates
10,335 USDTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
Program Overview
The BSc Marketing degree program offered at AU provides education of international standard and caters to the needs of all the employment sectors locally, regionally and globally. The program provides students with a wide range of knowledge in the various functional areas of business, as well as prepares them with comprehensive knowledge of successful management of the marketing mix. This major not only produces capable individuals who can address the challenging issues of businesses and the dynamic market but it also equips students with the academic credentials required to pursue higher education in national and international universities.
Mission To provide quality education i.e., providing an education process of having decided what are the major areas that the students should understand and be able to do and qualities they should develop to be efficient and effective in his/her job endeavors. Accordingly, both structure and curricula are designed to achieve those capabilities and qualities.
Program Goals
Programme overview
Main Subject
Marketing
Degree
BSc
Study Level
Undergraduate
Study Mode
On Campus
Program Overview
The BSc Marketing degree program offered at AU provides education of international standard and caters to the needs of all the employment sectors locally, regionally and globally. The program provides students with a wide range of knowledge in the various functional areas of business, as well as prepares them with comprehensive knowledge of successful management of the marketing mix. This major not only produces capable individuals who can address the challenging issues of businesses and the dynamic market but it also equips students with the academic credentials required to pursue higher education in national and international universities.
Mission To provide quality education i.e., providing an education process of having decided what are the major areas that the students should understand and be able to do and qualities they should develop to be efficient and effective in his/her job endeavors. Accordingly, both structure and curricula are designed to achieve those capabilities and qualities.
Program Goals
Admission Requirements
- 60% of UAE Secondary School Certificate (Grade 12) for all tracks (Elite, Advanced, and General), or its equivalent.
English Requirements:- A minimum score of 80% in the English subject, or its equivalent in other curriculums.
Applicants scoring between 75% and 79% in the English subject will be conditionally admitted, provided they meet one of the following requirements:1) Pass a remedial English course during the first semester. or 2) Submit an English proficiency test score before the start of the first semester: - TOEFL: 500 (61 iBT or 173 CBT) - IELTS Academic: 5 - IESOL: B1 - or Equivalent scores in other MOE-approved English proficiency tests (subject to evaluation).
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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