Bachelor of Science in Business Administration (Digital Marketing Management) 48 months Undergraduate Programme By American University of Ras Al Khaimah |TopUniversities

Programme overview

Main Subject

Business and Management Studies

Degree

BS

Study Level

Undergraduate

Study Mode

On Campus

BSBA Major in Digital Marketing Management

Marketing has evolved significantly in recent years, with the rise of digital marketing and the increasing importance of social media platforms. Effective marketing management requires a deep understanding of consumer behavior and a creative and innovative mindset. Marketing is a vital component of organizational success, helping businesses to identify and understand customer needs and preferences and to develop strategies to meet those needs.

Programme overview

Main Subject

Business and Management Studies

Degree

BS

Study Level

Undergraduate

Study Mode

On Campus

BSBA Major in Digital Marketing Management

Marketing has evolved significantly in recent years, with the rise of digital marketing and the increasing importance of social media platforms. Effective marketing management requires a deep understanding of consumer behavior and a creative and innovative mindset. Marketing is a vital component of organizational success, helping businesses to identify and understand customer needs and preferences and to develop strategies to meet those needs.

Admission Requirements

5+
61+

4 Years
Sep
Jan

Tuition fees

Domestic
16,406 USD
International
16,406 USD

Scholarships

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