BA (Hons) in Marketing 36 months Undergraduate Programme By Bath Spa University |TopUniversities

BA (Hons) in Marketing

Programme Duration

36 monthsProgramme duration

Tuitionfee

17,310 GBPTuition Fee/year

Programme overview

Main Subject

Marketing

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

Marketing has the power to shape everything in business, from consumer choice to product development, brand, and sustainable consumption. On our Marketing degree you’ll develop a marketer's toolkit and work collaboratively to explore sustainable and ethical marketing practices that create brands with purpose.

You’ll learn marketing fundamentals while having the flexibility to choose modules that interest you most. You might lean more towards expanding your knowledge in international marketing and cross-cultural management, or specialise in developing marketing plans for sustainable brands. You may choose to focus on deepening your understanding of digital and immersive technologies, new trends in influencer marketing and emerging platforms. Whichever direction you choose, you'll be gaining skills that you can apply to any industry.

The course supports you to develop highly sought-after digital marketing skills and gives you opportunities to explore the use, in marketing, of emerging technologies such as Artificial Intelligence (AI) and Virtual reality (VR). By the time you leave us, you’ll not only understand the theory behind effective marketing – you’ll also have a range of practical, professional skills that you can use in your marketing career.

Programme overview

Main Subject

Marketing

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

Marketing has the power to shape everything in business, from consumer choice to product development, brand, and sustainable consumption. On our Marketing degree you’ll develop a marketer's toolkit and work collaboratively to explore sustainable and ethical marketing practices that create brands with purpose.

You’ll learn marketing fundamentals while having the flexibility to choose modules that interest you most. You might lean more towards expanding your knowledge in international marketing and cross-cultural management, or specialise in developing marketing plans for sustainable brands. You may choose to focus on deepening your understanding of digital and immersive technologies, new trends in influencer marketing and emerging platforms. Whichever direction you choose, you'll be gaining skills that you can apply to any industry.

The course supports you to develop highly sought-after digital marketing skills and gives you opportunities to explore the use, in marketing, of emerging technologies such as Artificial Intelligence (AI) and Virtual reality (VR). By the time you leave us, you’ll not only understand the theory behind effective marketing – you’ll also have a range of practical, professional skills that you can use in your marketing career.

Admission Requirements

110+
32+
6+
59+
4+

3 Years

Tuition fees

Domestic
9,790 GBP
International
17,310 GBP

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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