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Want to study business while also delving deeper into marketing?
Our Business and Management (Marketing) degree provides a grounding in the theory and practice of modern marketing and will support you to develop specialist marketing skills alongside a general business degree.
Learn about the impact of marketing on society and the natural environment and how to develop attention-grabbing ideas to offer creative marketing solutions to current business and societal challenges. You'll explore the strategies behind some of the best marketing campaigns and develop a toolkit and practical skills that you can apply to marketing and business challenges on a local and international level.
Marketing is an important function across many types of business and you can mix and match your optional modules to discover where your passion lies. You can choose to learn about entrepreneurship and freelancing, destination management or events management, or explore marketing in the fashion business. Whatever mix of subjects you choose, you'll work with marketing industry professionals, academics at the forefront of leading research and a team of creative and dedicated staff in our close-knit Business School.
Along the way, you’ll develop the core skills you need to excel in all kinds of businesses – with a specialism in marketing – and start to build a clear picture of exactly where those skills could take you.
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Want to study business while also delving deeper into marketing?
Our Business and Management (Marketing) degree provides a grounding in the theory and practice of modern marketing and will support you to develop specialist marketing skills alongside a general business degree.
Learn about the impact of marketing on society and the natural environment and how to develop attention-grabbing ideas to offer creative marketing solutions to current business and societal challenges. You'll explore the strategies behind some of the best marketing campaigns and develop a toolkit and practical skills that you can apply to marketing and business challenges on a local and international level.
Marketing is an important function across many types of business and you can mix and match your optional modules to discover where your passion lies. You can choose to learn about entrepreneurship and freelancing, destination management or events management, or explore marketing in the fashion business. Whatever mix of subjects you choose, you'll work with marketing industry professionals, academics at the forefront of leading research and a team of creative and dedicated staff in our close-knit Business School.
Along the way, you’ll develop the core skills you need to excel in all kinds of businesses – with a specialism in marketing – and start to build a clear picture of exactly where those skills could take you.
Admission Requirements
59+
4+
110+
32+
6+
6 Years
Tuition fees
Domestic
4,895 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
BA (Hons) in Business and Management (Marketing)
72 monthsProgramme duration
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Our Business and Management (Marketing) degree provides a grounding in the theory and practice of modern marketing and will support you to develop specialist marketing skills alongside a general business degree.
Learn about the impact of marketing on society and the natural environment and how to develop attention-grabbing ideas to offer creative marketing solutions to current business and societal challenges. You'll explore the strategies behind some of the best marketing campaigns and develop a toolkit and practical skills that you can apply to marketing and business challenges on a local and international level.
Marketing is an important function across many types of business and you can mix and match your optional modules to discover where your passion lies. You can choose to learn about entrepreneurship and freelancing, destination management or events management, or explore marketing in the fashion business. Whatever mix of subjects you choose, you'll work with marketing industry professionals, academics at the forefront of leading research and a team of creative and dedicated staff in our close-knit Business School.
Along the way, you’ll develop the core skills you need to excel in all kinds of businesses – with a specialism in marketing – and start to build a clear picture of exactly where those skills could take you.
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Our Business and Management (Marketing) degree provides a grounding in the theory and practice of modern marketing and will support you to develop specialist marketing skills alongside a general business degree.
Learn about the impact of marketing on society and the natural environment and how to develop attention-grabbing ideas to offer creative marketing solutions to current business and societal challenges. You'll explore the strategies behind some of the best marketing campaigns and develop a toolkit and practical skills that you can apply to marketing and business challenges on a local and international level.
Marketing is an important function across many types of business and you can mix and match your optional modules to discover where your passion lies. You can choose to learn about entrepreneurship and freelancing, destination management or events management, or explore marketing in the fashion business. Whatever mix of subjects you choose, you'll work with marketing industry professionals, academics at the forefront of leading research and a team of creative and dedicated staff in our close-knit Business School.
Along the way, you’ll develop the core skills you need to excel in all kinds of businesses – with a specialism in marketing – and start to build a clear picture of exactly where those skills could take you.
Admission Requirements
Tuition fees
Domestic
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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