MSc Digital Marketing Postgraduate Programme By Dublin City University |TopUniversities

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The MSc in Digital Marketing is designed to help participants understand how digital technologies can be exploited to optimise buyer awareness, sentiment and intention. You will gain in-depth knowledge and skills in PPC, SEO, Content Marketing, Social Media, e-Business Management, Web Development, Data Analysis, and develop strategic thinking know-how. You will have the opportunity to gain real-world experience by putting these skills to the test in an end-of-year practicum project which involves being paired up with a client, looking after their digital marketing for a 6 month period. DCU Business School has deep-rooted connections with industry, which ensures relevant and up to date content within our curriculum.

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The MSc in Digital Marketing is designed to help participants understand how digital technologies can be exploited to optimise buyer awareness, sentiment and intention. You will gain in-depth knowledge and skills in PPC, SEO, Content Marketing, Social Media, e-Business Management, Web Development, Data Analysis, and develop strategic thinking know-how. You will have the opportunity to gain real-world experience by putting these skills to the test in an end-of-year practicum project which involves being paired up with a client, looking after their digital marketing for a 6 month period. DCU Business School has deep-rooted connections with industry, which ensures relevant and up to date content within our curriculum.

Admission Requirements

120+
92+
6.5+
63+

Scholarships

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