Marketing Undergraduate Programme By Gabelli School of Business |TopUniversities

Marketing

Location

Gabelli School of Business, New York City, United States
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Programme Duration

48 monthsProgramme duration

Tuitionfee

56,920 USDTuition Fee/year

Main Subject Area

MarketingMain Subject Area

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University CTA

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Study Mode

On Campus

Today’s marketing landscape would be nearly unrecognizable to an agency from the Mad Men era. Marketing is now at the center of any successful enterprise, whether it’s a financial institution, a professional sports team, a retail store, or a celebrity. The Gabelli School’s marketing program teaches students to think strategically and to make smart business decisions that benefit not only companies and individuals, but also society at large. Students first learn marketing’s primary functions—consumer behavior, market research, advertising, and marketing strategy—and then take specialized courses that lead them toward the jobs they want. Marketing courses include: Consumer Behavior, Integrated Marketing Communications, Marketing Analytics, Branding, Data-Driven Marketing Decisions, Fashion Marketing, AND Sports Marketing.

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Study Mode

On Campus

Today’s marketing landscape would be nearly unrecognizable to an agency from the Mad Men era. Marketing is now at the center of any successful enterprise, whether it’s a financial institution, a professional sports team, a retail store, or a celebrity. The Gabelli School’s marketing program teaches students to think strategically and to make smart business decisions that benefit not only companies and individuals, but also society at large. Students first learn marketing’s primary functions—consumer behavior, market research, advertising, and marketing strategy—and then take specialized courses that lead them toward the jobs they want. Marketing courses include: Consumer Behavior, Integrated Marketing Communications, Marketing Analytics, Branding, Data-Driven Marketing Decisions, Fashion Marketing, AND Sports Marketing.

Admission Requirements

7+
90+
SAT/ACT results are not required to complete an application for undergraduate admission. This test-optional policy is permanent for all first-year and transfer applicants applying from outside the United States and its territories, without regard to citizenship or secondary school curriculum.

4 Years
Aug

Tuition fees

Domestic
56,920 USD
International
56,920 USD

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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Scholarship Applications: Frequently Asked Questions

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