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Learning and teaching are our core activities. We are committed to nurturing students’ professional skills and supporting their all-round development.
Students must complete the General University Requirements, core subjects, and fundamental business subjects at an early stage. They will then choose one of the following degrees as a specialism for graduation.
BBA (Hons) in Management
Management skills are essential for all business professionals. As a field of study, management aims to maximise the potential of people and other resources within organisations.
This programme provides students with a well-rounded business education and general management training, as well as the opportunity to specialise in human resource management. Students are equipped with a wide range of management skills to give them the potential to develop as business leaders in Hong Kong, mainland China, and the region.
BBA (Hons) in Marketing
This programme provides students with a holistic business education that includes skills in analysing, planning, implementing, and controlling marketing decisions; analytical and research skills; the ability to communicate, interact, and intervene as part of the integrative role ascribed to marketing; an appreciation of the responsibilities of marketing professionals in broader environmental and international contexts; and literacy in the use of data and technology relevant to marketing.
All students in the Faculty of Business are encouraged to participate in a range of extracurricular activities, such as professional mentorship, student exchange, and other leadership development opportunities.
Programme overview
Main Subject
Business and Management Studies
Degree
BBA
Study Level
Undergraduate
Study Mode
On Campus
Programme Aims
Learning and teaching are our core activities. We are committed to nurturing students’ professional skills and supporting their all-round development.
Students must complete the General University Requirements, core subjects, and fundamental business subjects at an early stage. They will then choose one of the following degrees as a specialism for graduation.
BBA (Hons) in Management
Management skills are essential for all business professionals. As a field of study, management aims to maximise the potential of people and other resources within organisations.
This programme provides students with a well-rounded business education and general management training, as well as the opportunity to specialise in human resource management. Students are equipped with a wide range of management skills to give them the potential to develop as business leaders in Hong Kong, mainland China, and the region.
BBA (Hons) in Marketing
This programme provides students with a holistic business education that includes skills in analysing, planning, implementing, and controlling marketing decisions; analytical and research skills; the ability to communicate, interact, and intervene as part of the integrative role ascribed to marketing; an appreciation of the responsibilities of marketing professionals in broader environmental and international contexts; and literacy in the use of data and technology relevant to marketing.
All students in the Faculty of Business are encouraged to participate in a range of extracurricular activities, such as professional mentorship, student exchange, and other leadership development opportunities.
Admission Requirements
4+
590+
23+
80+
6+
180+
32+
4 Years
Sep
International
22,436 USD
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
BBA (Hons) Scheme in Management and Marketing (Management / Marketing)
Hung Hom, Kowloon, Hong Kong, HK, Hong Kong, Hong Kong SAR
48 monthsProgramme duration
22,436 USDTuition Fee/year
Business and Management StudiesMain Subject Area
Programme overview
Main Subject
Business and Management Studies
Degree
BBA
Study Level
Undergraduate
Study Mode
On Campus
Programme Aims
Learning and teaching are our core activities. We are committed to nurturing students’ professional skills and supporting their all-round development.
Students must complete the General University Requirements, core subjects, and fundamental business subjects at an early stage. They will then choose one of the following degrees as a specialism for graduation.
BBA (Hons) in Management
Management skills are essential for all business professionals. As a field of study, management aims to maximise the potential of people and other resources within organisations.
This programme provides students with a well-rounded business education and general management training, as well as the opportunity to specialise in human resource management. Students are equipped with a wide range of management skills to give them the potential to develop as business leaders in Hong Kong, mainland China, and the region.
BBA (Hons) in Marketing
This programme provides students with a holistic business education that includes skills in analysing, planning, implementing, and controlling marketing decisions; analytical and research skills; the ability to communicate, interact, and intervene as part of the integrative role ascribed to marketing; an appreciation of the responsibilities of marketing professionals in broader environmental and international contexts; and literacy in the use of data and technology relevant to marketing.
All students in the Faculty of Business are encouraged to participate in a range of extracurricular activities, such as professional mentorship, student exchange, and other leadership development opportunities.
Programme overview
Main Subject
Business and Management Studies
Degree
BBA
Study Level
Undergraduate
Study Mode
On Campus
Programme Aims
Learning and teaching are our core activities. We are committed to nurturing students’ professional skills and supporting their all-round development.
Students must complete the General University Requirements, core subjects, and fundamental business subjects at an early stage. They will then choose one of the following degrees as a specialism for graduation.
BBA (Hons) in Management
Management skills are essential for all business professionals. As a field of study, management aims to maximise the potential of people and other resources within organisations.
This programme provides students with a well-rounded business education and general management training, as well as the opportunity to specialise in human resource management. Students are equipped with a wide range of management skills to give them the potential to develop as business leaders in Hong Kong, mainland China, and the region.
BBA (Hons) in Marketing
This programme provides students with a holistic business education that includes skills in analysing, planning, implementing, and controlling marketing decisions; analytical and research skills; the ability to communicate, interact, and intervene as part of the integrative role ascribed to marketing; an appreciation of the responsibilities of marketing professionals in broader environmental and international contexts; and literacy in the use of data and technology relevant to marketing.
All students in the Faculty of Business are encouraged to participate in a range of extracurricular activities, such as professional mentorship, student exchange, and other leadership development opportunities.
Admission Requirements
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
More programmes from the university
Business and Management (1)
BBA (Hons) Scheme in Accounting and Finance (Accountancy / Accounting and Finance / Digital Finance and Investment)
BBA (Hons) Scheme in Accounting and Finance (Accountancy / Accounting and Finance / Digital Finance and Investment)
BBA (Hons) Scheme in Global Business and Logistics, Aviation, Maritime, and Supply Chain Management
BBA (Hons) Scheme in Global Business and Logistics, Aviation, Maritime, and Supply Chain Management
BBA (Hons) Scheme in Management and Marketing (Management / Marketing)
BBA (Hons) Scheme in Management and Marketing (Management / Marketing)
Business and Management (2)
Doctor of Business Administration
Doctor of Business Administration
Doctor of Business Administration (Bilingual Teaching in Chinese and English)
Doctor of Business Administration (Bilingual Teaching in Chinese and English)
Doctor of Management
Doctor of Management
Master of Business Administration
Master of Business Administration
Master of Corporate Governance
Master of Corporate Governance
Master of Finance (Corporate Finance)
Master of Finance (Corporate Finance)
Master of Finance (Investment Management)
Master of Finance (Investment Management)
Master of Science in Accountancy
Master of Science in Accountancy
Master of Science in Accounting and Finance Analytics
Master of Science in Accounting and Finance Analytics
Master of Science in Business Analytics
Master of Science in Business Analytics
Master of Science in Business Management
Master of Science in Business Management
Master of Science in ESG and Sustainability
Master of Science in ESG and Sustainability
Master of Science in Economics
Master of Science in Economics
Master of Science in Global Business and Decision Analysis
Master of Science in Global Business and Decision Analysis
Master of Science in International Management and Leadership
Master of Science in International Management and Leadership
Master of Science in Marketing Management
Master of Science in Marketing Management
Master of Science in Operations Management
Master of Science in Operations Management
Master of/Postgraduate Diploma in Professional Accounting
Master of/Postgraduate Diploma in Professional Accounting
Social Sciences and Management (2)
Master of Science in Human Resource Management
Master of Science in Human Resource Management
Master of Science in International Shipping and Transport Logistics
Master of Science in International Shipping and Transport Logistics
Master of Science/Postgraduate Diploma in Global Supply Chain Management
Master of Science/Postgraduate Diploma in Global Supply Chain Management
Master of Science/Postgraduate Diploma in International Shipping and Transport Logistics
Master of Science/Postgraduate Diploma in International Shipping and Transport Logistics
Business and Management (2)
Doctor of Philosophy (PhD) - Department of Management and Marketing
Doctor of Philosophy (PhD) - Department of Management and Marketing
Doctor of Philosophy (PhD) - School of Accounting and Finance
Doctor of Philosophy (PhD) - School of Accounting and Finance
Social Sciences and Management (2)
Doctor of Philosophy (PhD) - Department of Logistics and Maritime Studies
Doctor of Philosophy (PhD) - Department of Logistics and Maritime Studies