Master of Science (MSc) Strategic Marketing ( Global Marketing )
12 monthsProgramme duration
8,500 GBPTuition Fee/year
Jan, Apr, Jul, OctStarting Month
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
Online
Our Global Marketing programme provides a comprehensive understanding of the impact of international forces on organisations in global markets. Through the expertise of our tutors and the comprehensive curriculum, students will learn to develop global marketing strategies in response to challenging global economic patterns and gain in-depth market research and data analysis skills throughout the global marketing course in this specialisation.
The global marketing programme covers navigating the international landscape by understanding cultural differences in a complex and rapidly changing environment. With a structured curriculum covering international marketing education and cross-cultural consumer behaviour, students will acquire the skills needed to manage and lead marketing-related projects effectively. Graduates will be equipped to critically evaluate global marketing approaches, understand market entry strategies, and appreciate the relevance of culture in managing organisations.
For those pursuing a global marketing degree or planning to complete their global marketing online, this programme serves as a valuable foundation for building international marketing capabilities.
The global marketing programme covers navigating the international landscape by understanding cultural differences in a complex and rapidly changing environment. With a structured curriculum covering international marketing education and cross-cultural consumer behaviour, students will acquire the skills needed to manage and lead marketing-related projects effectively. Graduates will be equipped to critically evaluate global marketing approaches, understand market entry strategies, and appreciate the relevance of culture in managing organisations.
For those pursuing a global marketing degree or planning to complete their global marketing online, this programme serves as a valuable foundation for building international marketing capabilities.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
Online
Our Global Marketing programme provides a comprehensive understanding of the impact of international forces on organisations in global markets. Through the expertise of our tutors and the comprehensive curriculum, students will learn to develop global marketing strategies in response to challenging global economic patterns and gain in-depth market research and data analysis skills throughout the global marketing course in this specialisation.
The global marketing programme covers navigating the international landscape by understanding cultural differences in a complex and rapidly changing environment. With a structured curriculum covering international marketing education and cross-cultural consumer behaviour, students will acquire the skills needed to manage and lead marketing-related projects effectively. Graduates will be equipped to critically evaluate global marketing approaches, understand market entry strategies, and appreciate the relevance of culture in managing organisations.
For those pursuing a global marketing degree or planning to complete their global marketing online, this programme serves as a valuable foundation for building international marketing capabilities.
The global marketing programme covers navigating the international landscape by understanding cultural differences in a complex and rapidly changing environment. With a structured curriculum covering international marketing education and cross-cultural consumer behaviour, students will acquire the skills needed to manage and lead marketing-related projects effectively. Graduates will be equipped to critically evaluate global marketing approaches, understand market entry strategies, and appreciate the relevance of culture in managing organisations.
For those pursuing a global marketing degree or planning to complete their global marketing online, this programme serves as a valuable foundation for building international marketing capabilities.
Admission Requirements
5.5+
- Relevant undergraduate degree (any class, any subject area) or ACCA/CIMA or other equivalent professional qualifications.
- Applicants who do not meet the stated entry requirements may apply via the Mature Route. Applicants will be asked to provide evidence of three years’ managerial work experience, plus certificates/ transcripts of their highest qualifications achieved to date. Applications via this route are assessed on a case-by-case basis.
12 Months
Jan
Apr
Tuition fees
Domestic
8,500 GBP
International
8,500 GBP
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