Digital Marketing MSc (London) 12 months Postgraduate Programme By Northumbria University at Newcastle |TopUniversities
Programme Duration

12 monthsProgramme duration

Tuitionfee

16,000 GBPTuition Fee/year

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

The MSc Digital Marketing programme demonstrates how new digitally-focused tactics and strategies integrate with more traditional marketing tools and practices to capture new customers, build customer loyalty and provide superior customer service. You will understand the value of, and methods for, determining return on investment of Internet marketing programs, as well as online visitor and buyer behaviour, customer journey mapping, mobile marketing and social media.

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

The MSc Digital Marketing programme demonstrates how new digitally-focused tactics and strategies integrate with more traditional marketing tools and practices to capture new customers, build customer loyalty and provide superior customer service. You will understand the value of, and methods for, determining return on investment of Internet marketing programs, as well as online visitor and buyer behaviour, customer journey mapping, mobile marketing and social media.

Admission Requirements

6.5+
2.8+

1 Year
Jan-2000

Tuition fees

Domestic
9,450 GBP
International
16,000 GBP

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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