Bachelor of Arts in Business Administration in Marketing 48 months Undergraduate Programme By Seattle University |TopUniversities
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Bachelor of Arts in Business Administration in Marketing

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Programme Duration

48 monthsProgramme duration

Starting Month

Jan-2000Starting Month

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University CTA

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

Marketing is the process of delivering consumer satisfaction through the creation and exchange of products. Career opportunities in marketing are found in manufacturing, wholesaling and retailing, marketing research, and in the promotional areas of advertising and personal selling. Undergraduate Business Foundation: Demonstrate critical thinking and analytical skills; Demonstrate competent oral and written communication skills; Demonstrate competent leadership skills; Demonstrate understanding of the body of knowledge encompassed by the UG Business Foundation courses. Marketing (MKTG): Students will show excellent communication skills; Students will understand and be able to apply the "marketing concept"; Students will understand and be able to apply the principles of segmentation, targeting, positioning, and differentiation as keys to marketing strategy.

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

Marketing is the process of delivering consumer satisfaction through the creation and exchange of products. Career opportunities in marketing are found in manufacturing, wholesaling and retailing, marketing research, and in the promotional areas of advertising and personal selling. Undergraduate Business Foundation: Demonstrate critical thinking and analytical skills; Demonstrate competent oral and written communication skills; Demonstrate competent leadership skills; Demonstrate understanding of the body of knowledge encompassed by the UG Business Foundation courses. Marketing (MKTG): Students will show excellent communication skills; Students will understand and be able to apply the "marketing concept"; Students will understand and be able to apply the principles of segmentation, targeting, positioning, and differentiation as keys to marketing strategy.

Admission Requirements

6.5+
120+
86+
58+
Students should have a minimum score of 580 on paper based TOEFL and a score of 62 on PTE.

4 Years
Jan-2000

Tuition fees

Domestic
0 USD
International
0 USD

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