Marketing Undergraduate Programme By Haskayne School of Business, University of Calgary |TopUniversities
Programme Duration

48 monthsProgramme duration

Tuitionfee

31,134 CADTuition Fee/year

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

BComm

Study Level

Undergraduate

Study Mode

On Campus

Marketers ask questions such as: How do you conduct relevant market research? What type of consumers should be in a focus group? How do you increase brand awareness?

Marketers turn ideas into products, find the right price for products, get products to market, and communicate the benefits of products to consumers. Over the course of your Marketing studies you'll learn about consumer behaviour, marketing research, new product development, distribution, pricing, and integrated marketing communications. You'll complete formal presentations, group projects and various case studies during your degree.

As a graduate of the Bachelor of Commerce degree with a concentration in marketing, you'll be prepared for global career opportunities in the areas of management, marketing, business development, and more. A degree in commerce can also be used as a stepping-stone to graduate studies or another professional degree such as law, medicine, veterinary medicine, or education.

Programme overview

Main Subject

Marketing

Degree

BComm

Study Level

Undergraduate

Study Mode

On Campus

Marketers ask questions such as: How do you conduct relevant market research? What type of consumers should be in a focus group? How do you increase brand awareness?

Marketers turn ideas into products, find the right price for products, get products to market, and communicate the benefits of products to consumers. Over the course of your Marketing studies you'll learn about consumer behaviour, marketing research, new product development, distribution, pricing, and integrated marketing communications. You'll complete formal presentations, group projects and various case studies during your degree.

As a graduate of the Bachelor of Commerce degree with a concentration in marketing, you'll be prepared for global career opportunities in the areas of management, marketing, business development, and more. A degree in commerce can also be used as a stepping-stone to graduate studies or another professional degree such as law, medicine, veterinary medicine, or education.

Admission Requirements

60+
86+
180+
29+
6.5+

4 Years
Aug

Tuition fees

Domestic
8,205 CAD
International
31,134 CAD

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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