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Increase your understanding of the role of marketing in the commercial world while engaging with businesses of all sizes throughout your study. With an emphasis on real-world skills and projects, this course has a strong vocational focus. The MSc Marketing is designed to develop your understanding and competence in marketing. You will study a range of core and developing topics in this customer-orientated business discipline. You will develop a strong understanding of how marketing interacts with and contributes to other key business areas within an organisation. Understanding customers, marketing communication, marketing research, international strategic marketing, e-marketing and brand marketing are all integral to this degree. Standard academic assignments are paired with employment-related ‘problem solving’ style assessments allowing students to apply the theoretical underpinning of their marketing to practice. Students are provided with opportunities to work on real business scenarios within their modules.
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Increase your understanding of the role of marketing in the commercial world while engaging with businesses of all sizes throughout your study. With an emphasis on real-world skills and projects, this course has a strong vocational focus. The MSc Marketing is designed to develop your understanding and competence in marketing. You will study a range of core and developing topics in this customer-orientated business discipline. You will develop a strong understanding of how marketing interacts with and contributes to other key business areas within an organisation. Understanding customers, marketing communication, marketing research, international strategic marketing, e-marketing and brand marketing are all integral to this degree. Standard academic assignments are paired with employment-related ‘problem solving’ style assessments allowing students to apply the theoretical underpinning of their marketing to practice. Students are provided with opportunities to work on real business scenarios within their modules.
Or a relevant postgraduate or professional qualification
Or appropriate employment experience
If you can possess the Chartered Institute of Marketing (CIM) Postgraduate Diploma or relevant qualification, you may join the course at an advanced level
EU and international students need IELTS 6.0 overall (no less than 5.5 for all skills) or equivalent.
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
Dating back to 1847, the University of Gloucestershire has a history of providing higher education for over 180 years and currently has around 10,000 students. 96% of our graduates are in employment or further study within 15 months of graduating. We offer a range of placement options and work/volunteer opportunities to enhance your degree learning experience and help you on your future career path. We offer a unique experience for all students ensuring that you get personal support to help you build your future plan. The University of Gloucestershire is ranked in the top 10 in the UK for support for international students (International Student Barometer 2022). Our inspirational and engaged lecturers focus on the practical application of education and skills for the workplace.The University is located in the South West of the UK, in an area of outstanding natural beauty known as the Cotswolds. Only 2 hours from London and 1 hour from other major cities such as Birmingham, Bristol, Cardiff and Oxford, the University comprises three campuses; two in the attractive regency town of Cheltenham and one in the city of Gloucester.
Dating back to 1847, the University of Gloucestershire has a history of providing higher education for over 180 years and currently has around 10,000 students.
Employability – 96% of our graduates are in employment or further study within 15 months of graduating. We offer a range of placement options and work/volunteer opportunities to enhance your degree learning experience and help you on your future career path.
Your Future Plan - we offer a unique experience for all students ensuring that you get personal support to help you build your future plan.+ Support - we are ranked in the top 10 in the UK for support for international students (International Student Barometer 2022)
Teaching – our inspirational and engaged lecturers focus on the practical application of education and skills for the workplace.LocationThe University is located in the South West of the UK, in an area of outstanding natural beauty known as the Cotswolds. Only 2 hours from London and 1 hour from other major cities such as Birmingham, Bristol, Cardiff and Oxford, the University comprises three campuses; two in the attractive regency town of Cheltenham and one in the city of Gloucester.
Marketing (MSc)
Oxstalls Campus, Gloucester, Gloucester, United Kingdom
14,700 GBPTuition Fee/year
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Admission requirements
Exam Scores
Important Dates
Entry requirements
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
Bachelor UG
Master PG
MBA
Dating back to 1847, the University of Gloucestershire has a history of providing higher education for over 180 years and currently has around 10,000 students. 96% of our graduates are in employment or further study within 15 months of graduating. We offer a range of placement options and work/volunteer opportunities to enhance your degree learning experience and help you on your future career path. We offer a unique experience for all students ensuring that you get personal support to help you build your future plan. The University of Gloucestershire is ranked in the top 10 in the UK for support for international students (International Student Barometer 2022). Our inspirational and engaged lecturers focus on the practical application of education and skills for the workplace.The University is located in the South West of the UK, in an area of outstanding natural beauty known as the Cotswolds. Only 2 hours from London and 1 hour from other major cities such as Birmingham, Bristol, Cardiff and Oxford, the University comprises three campuses; two in the attractive regency town of Cheltenham and one in the city of Gloucester.
Arts and Humanities (6)
Architecture (BA Hons)
Creative Writing BA (Hons)
Creative Writing BA (Hons)
Dance (BA Hons)
Dance (BA Hons)
Drama and Performance Practice (BA Hons)
Drama and Performance Practice (BA Hons)
Drama and Performance Practice (Level 6) (BA Hons)
Drama and Performance Practice (Level 6) (BA Hons)
English Literature and Creative Writing (BA Hons)
English Literature and Creative Writing (BA Hons)
Fine Art (BA Hons)
Fine Art (BA Hons) (Integrated Foundation Stage)
Geography (BA Hons)
Geography (BA Hons)
Geography (BA Hons) (Fast-Track)
Geography (BA Hons) (Placement)
Geography (BSc Hons)
Geography (BSc Hons)
Geography (BSc Hons) (Fast-Track)
Geography (BSc Hons) (Placement)
Graphic Design BA (Hons)
Graphic Design BA (Hons) (Integrated Foundation Stage)
History BA (Hons)
History BA (Hons)
Human Geography (BA Hons)
Human Geography (BA Hons)
Human Geography (BA Hons) (Placement)
Illustration BA (Hons)
Illustration BA (Hons) (Integrated Foundation Stage)
Interior Design (BA Hons)
Interior Design (BA Hons)
Interior Design (BA Hons) (Integrated Foundation Stage)
Landscape Architecture BA (Hons)
Landscape Architecture BA (Hons)
Landscape Architecture BA (Hons) (Integrated Foundation Stage)
Performing Arts (BA Hons)
Performing Arts (BA Hons)
Performing Arts (Level 6) BA (Hons)
Performing Arts (Level 6) BA (Hons)
Photography BA (Hons)
Photography BA (Hons)
Photography BA (Hons) (Integrated Foundation Stage)
Photography: Editorial and Advertising (BA Hons)
Photography: Editorial and Advertising (BA Hons)
Photography: Editorial and Advertising (BA Hons) (Integrated Foundation Stage)
Photojournalism and Documentary Photography (BA Hons)
Photojournalism and Documentary Photography (BA Hons)
Photojournalism and Documentary Photography (BA Hons) (Integrated Foundation Stage)
Popular Music BA (Hons)
Business and Management (6)
Accounting and Business Management (BA Hons)
Accounting and Business Management (BA Hons)
Accounting and Business Management (BA Hons) (Placement)
Accounting and Finance BA (Hons)
Accounting and Finance BA (Hons) (Integrated Foundation Stage)
Accounting and Finance BA (Hons) (Placement)
Business Management (BA Hons)
Business Management (BA Hons)
Business Management (BA Hons) (Integrated Foundation Stage)
Business Management (BA Hons) (Placement)
Business Management and Strategy (Level 6) (BA Hons)
Business Management and Strategy (Level 6) (BA Hons)
Business and Marketing Management (BA Hons)
Business and Marketing Management (BA Hons)
Business and Marketing Management (BA Hons) (Placement)
International Business Management (BA Hons)
International Business Management (BA Hons)
International Business Management (BA Hons) (Integrated Foundation Stage)
International Business Management (BA Hons) (Placement)
Marketing (BA Hons)
Marketing (BA Hons) (Integrated Foundation Stage)
Marketing (BA Hons) (Placement)
Music Business BA (Hons)
Music Business BA (Hons) (Placement)
Engineering and Technology (6)
Computer Games Design BSc (Hons)
Computer Games Design BSc (Hons)
Computer Games Design BSc (Hons) (Integrated Foundation Stage)
Computer Games Design BSc (Hons) (Placement)
Computer Games Programming (BSc Hons)
Computer Games Programming (BSc Hons)
Computer Games Programming (BSc Hons) (Integrated Foundation Stage)
Computer Games Programming (BSc Hons) (Placement)
Computer Science (BSc Hons)
Computer Science (BSc Hons)
Computer Science (BSc Hons) (Integrated Foundation Stage)
Computer Science (BSc Hons) (Placement)
Computing (Level 6) (BSc Hons)
Games Art (BSc Hons)
Games Art (BSc Hons) (Placement)
Mechatronics Engineering (BEng) (Bachelor of Engineering)
Mechatronics Engineering (BEng) (Bachelor of Engineering)
Mechatronics Engineering (BEng) (Bachelor of Engineering) (Integrated Foundation Stage)
Mechatronics Engineering (BEng) (Bachelor of Engineering) (Placement)
Life Sciences and Medicine (6)
Biology (BSc Hons)
Biology (BSc Hons)
Biology (BSc Hons) (Placement)
Biomedical Science (BSc Hons)
Biomedical Science (BSc Hons) (Placement)
Diagnostic Radiography (BSc Hons)
Early Childhood Studies (BA Hons)
Early Childhood Studies (BA Hons) (Integrated Foundation Stage)
Forensic Psychology BSc (Hons)
Nursing (Adult) BSc (Hons)
Nursing (Learning Disabilities) BSc (Hons)
Nursing (Mental Health) BSc (Hons)
Operating Department Practice (BSc Hons)
Paramedic Science (BSc Hons)
Physiotherapy (BSc Hons)
Psychology (BSc Hons)
Psychology (BSc Hons)
Natural Sciences (6)
Ecology and Environmental Science (BSc Hons)
Ecology and Environmental Science (BSc Hons)
Ecology and Environmental Science (BSc Hons) (Placement)
Social Sciences and Management (6)
Animation (BA Hons)
Animation (BA Hons) (Integrated Foundation Stage)
Criminology (BSc Hons)
Criminology (BSc Hons)
Criminology and Psychology (BSc Hons)
Criminology and Psychology (BSc Hons)
Criminology and Sociology (BSc Hons)
Criminology and Sociology (BSc Hons)
Education BA (Hons)
Education BA (Hons)
Education BA (Hons) (Integrated Foundation Stage)
Education BA (Hons) (Placement)
Education, Inclusion and Special Educational Needs (BA Hons)
Education, Inclusion and Special Educational Needs (BA Hons)
Education, Inclusion and Special Educational Needs (BA Hons) (Integrated Foundation Stage)
Education, Inclusion and Special Educational Needs (BA Hons) (Placement)
Events Management BA (Hons)
Events Management BA (Hons)
Events Management BA (Hons) (Integrated Foundation Stage)
Events Management BA (Hons) (Placement)
Film Production (BA Hons)
International Hospitality and Tourism Management (BA Hons)
International Hospitality and Tourism Management (BA Hons)
International Hospitality and Tourism Management (BA Hons) (Placement)
Journalism BA (Hons)
Journalism and Communications BA (Hons) (Level 6)
Journalism and Communications BA (Hons) (Level 6)
Law (Bachelor of Law)
Law (Bachelor of Law) (Integrated Foundation Stage)
Law (Bachelor of Law) (Placement)
Logistics Management (BA Hons)
Logistics Management (BA Hons) (Placement)
Physical Education (BSc Hons)
Physical Education (BSc Hons)
Physical Education (BSc Hons) (Integrated Foundation Stage)
Primary Education with QTS BEd (Hons) (FS/KS1 (ages 3-7))
Primary Education with QTS BEd (Hons) (KS1/KS2 (ages 5-11))
Primary Education with QTS BEd (Hons) (Maths Specialism (ages 5-11))
Professional Policing (BSc Hons)
Professional Policing (BSc Hons)
Religion, Philosophy and Ethics BA (Hons)
Religion, Philosophy and Ethics BA (Hons)
Social Work (BSc Hons)
Sociology (BA Hons)
Sociology (BA Hons)
Sound and Music Production BA (Hons)
Sound and Music Production BA (Hons)
Sport and Exercise Sciences BSc (Hons)
Sport and Exercise Sciences BSc (Hons)
Sport and Exercise Sciences BSc (Hons) (Integrated Foundation Stage)
Sports Journalism BA (Hons)
Sports Journalism BA (Hons) (Placement)
Sports Strength and Conditioning (BSc Hons)
Sports Strength and Conditioning (BSc Hons)
Sports Strength and Conditioning (BSc Hons) (Integrated Foundation Stage)
Sports Therapy (BSc Hons)
Sports Therapy (BSc Hons)
Sports Therapy (BSc Hons) (Integrated Foundation Stage)
Television Production (BA Hons)
Visual Communication (Level 6) (BA Hons)
Dating back to 1847, the University of Gloucestershire has a history of providing higher education for over 180 years and currently has around 10,000 students.
Employability – 96% of our graduates are in employment or further study within 15 months of graduating. We offer a range of placement options and work/volunteer opportunities to enhance your degree learning experience and help you on your future career path.
Your Future Plan - we offer a unique experience for all students ensuring that you get personal support to help you build your future plan.+ Support - we are ranked in the top 10 in the UK for support for international students (International Student Barometer 2022)
Teaching – our inspirational and engaged lecturers focus on the practical application of education and skills for the workplace.LocationThe University is located in the South West of the UK, in an area of outstanding natural beauty known as the Cotswolds. Only 2 hours from London and 1 hour from other major cities such as Birmingham, Bristol, Cardiff and Oxford, the University comprises three campuses; two in the attractive regency town of Cheltenham and one in the city of Gloucester.
Arts and Humanities (6)
Creative and Critical Writing MA
Creative and Critical Writing MA
Fine Art (MA)
Fine Art (MA)
Landscape Architecture (with conversion year) (MA)
Landscape Architecture (with conversion year) (MA)
Landscape Architecture MA
Landscape Architecture MA
MDes Graphic Design
MDes Graphic Design
Business and Management (6)
Financial Technology (MSc)
Financial Technology (MSc)
International Business (MSc)
International Business (MSc)
Marketing (MSc)
Engineering and Technology (6)
Cyber Security MSc
Cyber Security MSc
Digital Construction (MSc)
Digital Construction (MSc)
Engineering Management (MSc)
Engineering Management (MSc)
Game Development (MSc)
Life Sciences and Medicine (6)
Advanced Clinical Practice (MSc)
Advanced Clinical Practice (MSc)
Advanced Professional Practice (MSc)
Forensic Psychology (MSc)
Health Psychology (MSc)
Health Psychology (MSc)
Psychology (MSc)
Natural Sciences (6)
Applied Ecology (MSc)
Applied Ecology (MSc)
Social Sciences and Management (6)
Communications, PR and the Media (MA)
Criminology (MSc)
Criminology (MSc)
Cyber Forensic Investigation (MSc)
Education (MA)
Education (MA)
Human Resource Management (MSc)
Human Resource Management (Masters Stage) (MSc)
Human Resource Management (Masters Stage) (MSc)
Social Work (MA)
Sports Communications and Digital Media (MA)
Sports Communications and Digital Media (MA)
Sports Performance Analysis (MSc)
Sports Performance Analysis (MSc)
Sports Strength and Conditioning (MSc)
Sports Strength and Conditioning (MSc)
Sports Therapy MSc
Sports Therapy MSc
Others (1)
MBA Business Administration
MBA Business Administration
MBA Business Administration (Masters stage) (MBA Top)
MBA Business Administration (Masters stage) (MBA Top)