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Marketing isn’t just about advertisements and promotions. It’s about understanding people – what they need, what they want, and how they make decisions.
With the rise of digital marketing, artificial intelligence and global branding, the world of marketing is more exciting than ever before. Companies across the globe rely on marketing professionals to drive strategy, innovation, engagement and sales.
Choosing to study International Marketing at GCU means choosing a future filled with creativity and opportunity. Whether you dream of managing global campaigns, launching your own business, or leading social media campaigns, we will support you to turn your ambitions into reality.
You’ll go beyond theory and see your ideas in action. Throughout the course, you’ll work on live projects tackling real marketing challenges with industry clients, giving you the chance to bring your skills to life. Along the way, you’ll gain real experience and graduate with the confidence to succeed in the professional world.
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Marketing isn’t just about advertisements and promotions. It’s about understanding people – what they need, what they want, and how they make decisions.
With the rise of digital marketing, artificial intelligence and global branding, the world of marketing is more exciting than ever before. Companies across the globe rely on marketing professionals to drive strategy, innovation, engagement and sales.
Choosing to study International Marketing at GCU means choosing a future filled with creativity and opportunity. Whether you dream of managing global campaigns, launching your own business, or leading social media campaigns, we will support you to turn your ambitions into reality.
You’ll go beyond theory and see your ideas in action. Throughout the course, you’ll work on live projects tackling real marketing challenges with industry clients, giving you the chance to bring your skills to life. Along the way, you’ll gain real experience and graduate with the confidence to succeed in the professional world.
Admission Requirements
129+
78+
6+
169+
59+
Relevant experience (Recognition of Prior Learning) GCU's flexible entry policies exist to allow relevant work experience and prior learning to be considered towards standard entry or advanced entry into a course. If you do not have the typical academic entry qualifications, but can demonstrate relevant work experience and/or credits from recognised professional bodies, you may be eligible to enter this course via the University's Recognition of Prior Learning (RPL) scheme.
Minimum entry requirements Minimum entry requirements are for widening access students only. If you are from a group that is not currently well-represented in higher education you may qualify as a widening access student. This includes living in a target postcode area, attending a target school or college, attending SWAP, are care-experienced or provide care for someone else, have refugee status or are an asylum seeker.
4 Years
Sep
Candidates are required to submit references or letter(s) of recommendation for acceptance
Tuition fees
Domestic
1,820 GBP
International
15,700 GBP
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
BA (Hons) International Marketing
Glasgow Caledonian University, Glasgow, United Kingdom
48 monthsProgramme duration
15,700 GBPTuition Fee/year
SepStarting Month
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
With the rise of digital marketing, artificial intelligence and global branding, the world of marketing is more exciting than ever before. Companies across the globe rely on marketing professionals to drive strategy, innovation, engagement and sales.
Choosing to study International Marketing at GCU means choosing a future filled with creativity and opportunity. Whether you dream of managing global campaigns, launching your own business, or leading social media campaigns, we will support you to turn your ambitions into reality.
You’ll go beyond theory and see your ideas in action. Throughout the course, you’ll work on live projects tackling real marketing challenges with industry clients, giving you the chance to bring your skills to life. Along the way, you’ll gain real experience and graduate with the confidence to succeed in the professional world.
Programme overview
Main Subject
Marketing
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
With the rise of digital marketing, artificial intelligence and global branding, the world of marketing is more exciting than ever before. Companies across the globe rely on marketing professionals to drive strategy, innovation, engagement and sales.
Choosing to study International Marketing at GCU means choosing a future filled with creativity and opportunity. Whether you dream of managing global campaigns, launching your own business, or leading social media campaigns, we will support you to turn your ambitions into reality.
You’ll go beyond theory and see your ideas in action. Throughout the course, you’ll work on live projects tackling real marketing challenges with industry clients, giving you the chance to bring your skills to life. Along the way, you’ll gain real experience and graduate with the confidence to succeed in the professional world.
Admission Requirements
GCU's flexible entry policies exist to allow relevant work experience and prior learning to be considered towards standard entry or advanced entry into a course.
If you do not have the typical academic entry qualifications, but can demonstrate relevant work experience and/or credits from recognised professional bodies, you may be eligible to enter this course via the University's Recognition of Prior Learning (RPL) scheme.
Minimum entry requirements
Minimum entry requirements are for widening access students only. If you are from a group that is not currently well-represented in higher education you may qualify as a widening access student. This includes living in a target postcode area, attending a target school or college, attending SWAP, are care-experienced or provide care for someone else, have refugee status or are an asylum seeker.
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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