Bachelor of Arts (Honours) in Advertising and Branding 36 months Undergraduate Programme By Sunway University |TopUniversities

Programme overview

Main Subject

Marketing

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The BA [Hons] in Advertising and Branding degree programme aims to nurture creative thinkers with the skills and knowledge to investigate, analyse, conceptualise and present visual information and creative ideas. Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in industry. It is intended for those who wish to become advertising experts within the advertising industry. The subject combines Advertising, Communication, Design, Contextual Studies and Professional Studies with technologies and processes in a coherent and relevant manner. The programme aims to produce world class graduates with a focus on competencies in creativity, critical thinking and entrepreneurial thinking, skills that are transferable across media and settings.

On successful completion of the programme, graduates will also be awarded a degree from Lancaster University. They will be awarded two certificates, making them graduates of both Sunway University and Lancaster University.

Programme overview

Main Subject

Marketing

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The BA [Hons] in Advertising and Branding degree programme aims to nurture creative thinkers with the skills and knowledge to investigate, analyse, conceptualise and present visual information and creative ideas. Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in industry. It is intended for those who wish to become advertising experts within the advertising industry. The subject combines Advertising, Communication, Design, Contextual Studies and Professional Studies with technologies and processes in a coherent and relevant manner. The programme aims to produce world class graduates with a focus on competencies in creativity, critical thinking and entrepreneurial thinking, skills that are transferable across media and settings.

On successful completion of the programme, graduates will also be awarded a degree from Lancaster University. They will be awarded two certificates, making them graduates of both Sunway University and Lancaster University.

Admission Requirements

24+
6+
55+
8+

Entry Requirements

  • STPM -  Average C or CGPA 2.0 (Minimum 2 principals)
  • A-Level -  Minimum 8 points (Minimum Grade D in at least 2 subjects)

Note: For A-Level points calculation

    • A = 10 points
    • B = 8 points
    • C = 6 points
    • D = 4 points
    • E = 2 points

  • Australian Matriculation -  ATAR 55%
  • Canadian Matriculation - 55%
  • Monash University Foundation Year - 55%
  • Sunway Foundation in Arts - CGPA 2.0
  • Unified Examination Certificate -  Maximum 28 points from 5 subjects (all Grade Bs)
  • International Baccalaureate - Completed with minimum 24 points (excluding bonus points)
  • Sunway Diploma - CAVG 50% or CGPA 2.0
    * Sunway Diploma holders may obtain advanced standing if credit transfer requirements are met.
  • Other Qualifications - Any other qualifications will be considered on a case-by-case basis.
  • APEL.A - An APEL.A Certificate (APEL T-6) (Recognition of Prior Learning) 

Note: Any other qualifications will be considered on a case-by-case basis.

Specific Requirements

  • Credit in English at SPM level or equivalent.
  • IEP cannot be used to substitute a lack of Credit in English at SPM or Pre-University level.

English Language Requirements

  • IELTS or equivalent 6.0
  • MUET Band 4
  • SPM English B+
  • UEC English B4
  • O-Level English (1119) Credit
  • ESL/English Satisfactory level in Pre-University programmes, where the medium of instruction is English

3 Years
Jan
Sep

Tuition fees

Domestic
36,600 USD
International
8,633 USD

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