Global Marketing (Taught) 24 months Postgraduate Programme By Glasgow Caledonian University |TopUniversities

Programme overview

Degree

MSc

Study Level

Masters

The MSc Global Marketing programme aims to provide students with a comprehensive understanding of emerging themes and contemporary challenges faced by marketers operating in a global environment and the strategies, policies and practices key to address these challenges. Central to the programme is the development of personal and professional competence of students with an emphasis on responsible leadership and sustainable marketing practice. The stated values of the MSc Global Marketing are to be intellectually challenging, vocationally relevant and to be responsive to student and industry needs.

Programme overview

Degree

MSc

Study Level

Masters

The MSc Global Marketing programme aims to provide students with a comprehensive understanding of emerging themes and contemporary challenges faced by marketers operating in a global environment and the strategies, policies and practices key to address these challenges. Central to the programme is the development of personal and professional competence of students with an emphasis on responsible leadership and sustainable marketing practice. The stated values of the MSc Global Marketing are to be intellectually challenging, vocationally relevant and to be responsive to student and industry needs.

Admission Requirements

6+
2+

Scholarships

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