Marketing and Business Analytics 48 months Undergraduate Programme By Mukhamedzhan Tynyshbayev ALT University (AlIIT, Kazakh Academy of Transport and Communications named after Mukhamedzhan Tynyshbayev, KazATK, KazATC, Academy of Logistics and Transport) |TopUniversities

Marketing and Business Analytics

Programme Duration

48 monthsProgramme duration

Application Deadline

25 Aug, 2023Application Deadline

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

BSc

Study Level

Undergraduate

Study Mode

On Campus

Training a specialist with practical skills of organizing and conducting market analysis, identifying major market trends, capable of self-development and demanded in the labor market The graduate will have the following skills: Use analytical tools to compile reports and develop a marketing strategy for the development of the company Use the ability to work with databases to analyze them, search for patterns, identify risks and form conclusions Compile a detailed overview of the market (s) for given categories, taking into account the assessment of volumes Organize advertising, analytical services of the digital environment to promote products, brand or trademark Analyze the competitive environment to determine competitive advantages, forecast changes in product prices, consumer behavior Implement new products from idea to successful sales using targeted advertising on various online platforms Conduct market research based on the development of technical specifications for the implementation of marketing strategy, advertising campaigns, sales management, etc Optimize the budget to save money on advertising without reducing its effectiveness based on the skills of building mathematical models Create a visualization of a data showcase to simplify the perception of information Draw up documentation for the formation of reports, explanatory notes Use regulatory legislation in the process of marketing activities, advertising, implementation of competitive strategies, management decision-making

Programme overview

Main Subject

Marketing

Degree

BSc

Study Level

Undergraduate

Study Mode

On Campus

Training a specialist with practical skills of organizing and conducting market analysis, identifying major market trends, capable of self-development and demanded in the labor market The graduate will have the following skills: Use analytical tools to compile reports and develop a marketing strategy for the development of the company Use the ability to work with databases to analyze them, search for patterns, identify risks and form conclusions Compile a detailed overview of the market (s) for given categories, taking into account the assessment of volumes Organize advertising, analytical services of the digital environment to promote products, brand or trademark Analyze the competitive environment to determine competitive advantages, forecast changes in product prices, consumer behavior Implement new products from idea to successful sales using targeted advertising on various online platforms Conduct market research based on the development of technical specifications for the implementation of marketing strategy, advertising campaigns, sales management, etc Optimize the budget to save money on advertising without reducing its effectiveness based on the skills of building mathematical models Create a visualization of a data showcase to simplify the perception of information Draw up documentation for the formation of reports, explanatory notes Use regulatory legislation in the process of marketing activities, advertising, implementation of competitive strategies, management decision-making

Admission Requirements

5+
19+
40+
1+
950+
65+
Admission of foreign citizens to study at ALL on a paid basis is carried out based on the results of an interview conducted by ALT admissions committees during a calendar year. At the same time, enrollment of foreign citizens is carried out in accordance with the academic calendar 5 (five) days before the beginning of the next academic period.

25 Aug 2023
48 Months
Sep

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

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Frequently Asked Questions

In Kazakhstan, the admission of foreign citizens with a state educational order is carried out on a competitive basis: educational grants under the Scholarship Program of the Republic of Kazakhstan; educational grants within the framework of international agreements of the Republic of Kazakhstan; educational grants for studying at international universities established on the basis of interstate agreements (carried out by universities independently). Also, the admission of foreign citizens to study at universities on a fee basis is carried out according to the results of an interview conducted by the admission commissions of the Academy during the calendar year.
The Ministry of Science and Higher Education of the Republic of Kazakhstan provides grants for foreign students, including for persons of Kazakh nationality who are not citizens of the Republic of Kazakhstan. The program provides students with free tuition and a monthly scholarship depending on the academic success of the student. The scholarship includes: - free training for the entire duration of the selected educational program; - a monthly scholarship for the entire duration of the study, depending on the academic success of the student. Detailed information and acceptance of documents: https://enic-kazakhstan.edu.kz/
Enrollment of foreign citizens is carried out in accordance with the academic calendar 5 days before the beginning of the next academic period.
For foreign citizens, the admission procedure to the LOGISTICS AND TRANSPORT ACADEMY is not complicated. But before you come to Kazakhstan, it is IMPORTANT to KNOW: To get a permit / invitation to study at the ACADEMY, you need to contact via email [email protected]; Attach electronic versions (pdf) format of the following documents: Diploma and Appendix; Passport. Afterarriving in Kazakhstan, you will present the original documents to the admissions committee when you arrive at the Academy of Logistics and Transport.
One of the main goals of the academy is to create comfortable conditions and a comfortable environment for students. The Academy has 4 student dormitories with 2500 seats. To date, the students of the Academy are provided with 100%. In the homes of ALT students, there is a free wireless WI-FI Internet access network, with a speed of 100 Mbit/s. All conditions for life, study and recreation have been created in the homes of students. All the houses of the academy students are equipped with gyms, which are equipped for sports activities, as well as billiard and tennis tables, and an aerobics room for girls. A library, gyms, a canteen, a terminal for replenishing phone accounts, copy centers, a laundry room – all the first things necessary for a comfortable life function in every student's Home. Check-in to students' houses is carried out according to the Rules of residence of students in the houses of students in ALT. Check-in at students' homes begins annually from August 25th.
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