Master of Business Administration (Marketing)
24 monthsProgramme duration
17,964 USDTuition Fee/year
JunStarting Month
Programme overview
Main Subject
Business and Management Studies
Degree
MBA
Study Level
MBA
Study Mode
Online
Campbellsville’s online marketing MBA will provide you with the foundational skills and knowledge you need to become a marketing leader to stand out in today’s competitive and media-saturated marketplace. You will gain an understanding of the necessary tactics used to succeed in the various markets, both online and offline. Our program covers essential business topics, including managerial finance, business ethics and organizational theory. To better tailor your education, you can also choose three of four marketing track electives: healthcare marketing, international marketing, marketing research and marketing communication. You’ll also learn from faculty members who have real-world experience in the marketing field.
Our MBA in marketing will teach you how marketing principles apply to management decisions. You’ll explore product development, consumer behavior analysis, market definition and the forecasting and development of marketing plans as they apply to healthcare institutions. Additionally, you’ll be able to learn the various marketing strategies and tactics used in global markets; the effects of political, legal and economic systems; and the effects of foreign culture.
Programme overview
Main Subject
Business and Management Studies
Degree
MBA
Study Level
MBA
Study Mode
Online
Campbellsville’s online marketing MBA will provide you with the foundational skills and knowledge you need to become a marketing leader to stand out in today’s competitive and media-saturated marketplace. You will gain an understanding of the necessary tactics used to succeed in the various markets, both online and offline. Our program covers essential business topics, including managerial finance, business ethics and organizational theory. To better tailor your education, you can also choose three of four marketing track electives: healthcare marketing, international marketing, marketing research and marketing communication. You’ll also learn from faculty members who have real-world experience in the marketing field.
Our MBA in marketing will teach you how marketing principles apply to management decisions. You’ll explore product development, consumer behavior analysis, market definition and the forecasting and development of marketing plans as they apply to healthcare institutions. Additionally, you’ll be able to learn the various marketing strategies and tactics used in global markets; the effects of political, legal and economic systems; and the effects of foreign culture.
Admission Requirements
- Complete the online application
- Three reference letters, one being a professional reference
- Official college transcript with a minimum 2.5 GPA and GRE or GMAT test scores within the last 5 years
- GRE/GMAT scores will be waived if GPA is 3.0 or higher
- Resume
- Essay including a statement of professional goals
- Candidates are required to submit references or letter(s) of recommendation for acceptance
- Candidates are required to submit an essay(s) for acceptance
Tuition fees
Domestic
International
Scholarships
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