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Marketing is the art of persuasion: how to convey ideas, manage buzz and create desire. You persuade people to do things like: buy a car or vote for a politician. And it doesn’t matter if you sell smart phones or sustainable living, you’ll learn the strategies, tactics and measurements behind influencing consumer choices. During your degree, you develop decision-making skills, exercise your creative mind and study consumer behaviour. You’ll also: Examine current marketing theories and practices; Identify the information needed to tackle marketing problems; Develop an ability to adapt to constantly changing marketing environments; Hone your communication and personal-selling skills; Learn to analyze market metrics and other types of marketing data.
Program overview
Main Subject
Marketing
Degree
BComm
Study Level
Undergraduate
Study Mode
On Campus
Marketing is the art of persuasion: how to convey ideas, manage buzz and create desire. You persuade people to do things like: buy a car or vote for a politician. And it doesn’t matter if you sell smart phones or sustainable living, you’ll learn the strategies, tactics and measurements behind influencing consumer choices. During your degree, you develop decision-making skills, exercise your creative mind and study consumer behaviour. You’ll also: Examine current marketing theories and practices; Identify the information needed to tackle marketing problems; Develop an ability to adapt to constantly changing marketing environments; Hone your communication and personal-selling skills; Learn to analyze market metrics and other types of marketing data.
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
The Bachelor degrees at the John Molson School of Business are an introduction to the real world of business with your career in mind. Designed to meet the hectic schedules and personal needs of students, JMSB provides you with a solid grounding in business while opening your mind to diverse career options. If you want flexibility and business education that connects you to the world, consider a JMSB Bachelor degree.
The John Molson School of Business provides an engaging learning and research environment that inspires us to go beyond the commonplace for the development of business and society. John Molson School of Business has five academic departments. In total, there are 134 full-time faculty from 26 countries, who are able to provide a global perspective to your professional business education. Combine this with the expertise brought to you by the 173 part-time faculty, you will find a well-rounded, real-world inclination to your studies.
Marketing (BComm)
Sir George Williams Campus, Montreal, Canada
48 monthsProgram duration
27,278 CADTuition Fee/year
YesScholarships
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
BComm
Study Level
Undergraduate
Study Mode
On Campus
Program overview
Main Subject
Marketing
Degree
BComm
Study Level
Undergraduate
Study Mode
On Campus
Admission requirements
Exam Scores
Important Dates
Tuition fee and scholarships
Tuition Fee
Scholarships
Domestic Students
International Students
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
More programs from the university
Bachelor UG
Master PG
MBA
PHD
The Bachelor degrees at the John Molson School of Business are an introduction to the real world of business with your career in mind. Designed to meet the hectic schedules and personal needs of students, JMSB provides you with a solid grounding in business while opening your mind to diverse career options. If you want flexibility and business education that connects you to the world, consider a JMSB Bachelor degree.
Business and Management (2)
Accountancy (BComm)
Business Technology Management (BComm)
Finance (BComm)
International Business (BComm)
Management (BComm)
Marketing (BComm)
Social Sciences and Management (2)
Economics (BComm)
Human Resource Management (BComm)
Supply Chain Operations Management (BComm)
The John Molson School of Business provides an engaging learning and research environment that inspires us to go beyond the commonplace for the development of business and society. John Molson School of Business has five academic departments. In total, there are 134 full-time faculty from 26 countries, who are able to provide a global perspective to your professional business education. Combine this with the expertise brought to you by the 173 part-time faculty, you will find a well-rounded, real-world inclination to your studies.
Business and Management (1)
Business Analytics and Technology Management (MSc)
Finance (MSc)
Management (MSc)
Marketing (MSc)
Supply Chain Management (MSCM)
Executive MBA (2)
Executive MBA
Full-Time MBA (2)
Full-time / Part-time MBA
MBA in Investment Management
Business and Management (1)
Business Administration (PhD)