Marketing (BComm) Program By John Molson School of Business |Top Universities

Marketing (BComm)

Marketing (BComm)

  • Degree BComm
  • Study Level Bachelors
  • Study Mode On Campus
  • Course Intensity Full Time
  • Duration 16-20 months
  • Scholarships Yes
  • Start date Jan, Sep

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Marketing is the art of persuasion: how to convey ideas, manage buzz and create desire. You persuade people to do things like: buy a car or vote for a politician. And it doesn’t matter if you sell smart phones or sustainable living, you’ll learn the strategies, tactics and measurements behind influencing consumer choices. During your degree, you develop decision-making skills, exercise your creative mind and study consumer behaviour. You’ll also: Examine current marketing theories and practices; Identify the information needed to tackle marketing problems; Develop an ability to adapt to constantly changing marketing environments; Hone your communication and personal-selling skills; Learn to analyze market metrics and other types of marketing data.