Master of Marketing and Innovation Management

At Edith Cowan University (ECU), we understand that choosing a career is a challenging and important decision. In determining your area of study, our advice is to consider your interests and ambitions, what motivates you, and what will challenge you. If further guidance is needed, our supportive staff are available to talk to you about what courses may be compatible with your interests, as well as provide information on the different pathways available to you to pursue your ambitions.

ECU provides the ideal learning environment for people to reach their potential. Located in Western Australia, our industry-relevant teaching and research, supportive study environment and award-winning facilities help prepare our students to become valuable contributors to the well-being and sustainability of our communities, both locally and internationally. In addition to developing important academic and professional skills, you will make new and possibly life-long friends, whilst enjoying the welcoming culture and friendly environment.

Obtaining an ECU postgraduate degree is an excellent way to gain further qualifications, expand your range of career options and professional networks, and to better compete in your chosen area of specialisation.

Our higher degree by research courses put you at the cutting edge of your field and can lead to employment within academia or in other professions that draw on research, training and experience.  All of ECU’s programs are designed to meet national and international industry standards and requirements. Our teaching staff have extensive industry experience and networks. It’s why ECU students can expect to gain the knowledge, skills and confidence they need to meet the challenges of today’s workplace.

When you take into consideration our extensive range of postgraduate courses, high quality and supportive staff, and entry pathways that recognise your professional experience, you’ll realise that nothing can stop you reaching your potential.