MSc Marketing Management Postgraduate Program By Rotterdam School of Management, Erasmus University |Top Universities

MSc Marketing Management

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Program Duration

12 monthsProgram duration

Tuitionfee

22,500 EURTuition Fee/year

Application Deadline

15 May, 2023Application Deadline

Scholarship

YesScholarships

Shortlist

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

Blended

Key characteristics

  • Degree: MSc Marketing Management  
  • Format: Full-time
  • Credits: 60
  • Duration: 12 months
  • Start: August
  1. 45% international students in programme
  2. 95% of graduates employed within 3 months after graduation
  3. Examples of your future job title: Accountmanager, brand manager, product manager

General information

This programme is designed by RSM’s faculty members, who are among the most productive researchers in the world. They bring the latest theories of customer behaviour and the latest technologies into the classroom, and update the portfolio every year to reflect the changing marketing landscape. This programme delivers knowledge, tools and tactics so you can create value for any kind of company or organisation.

There are immense possibilities for specialising within marketing and within the programme, but first you complete the compulsory core courses that help you to understand the crucial role of marketing. Then you can choose from a diverse set of electives that give you the depth of knowledge to become a successful marketing professional.

It’s essential for marketing professionals to know how to use digital marketing and data analytics. Skills like data mining, SEO, and using social media are now much more important. In this programme, you can even specialise and differentiate yourself by choosing one of two elective tracks;  brand and product management, or digital marketing and analytics. 

Highlights

  • Study trips and company visits, study exchanges, and extracurricular activities address the subject of marketing management from every angle.
  • Students appreciate the up-to-date content ‘which makes it even more interesting’ they say. They also note that courses fit coherently together.
  • Your fellow RSM students, your professors, and researchers in the business school come from all over the world, and bring their international insights into consumer behaviour; you can learn practical tactics for integrating this knowledge into solid marketing strategies.

Is it right for me?

This programme is for recent bachelor graduates with a background in business administration, economics, marketing or communication, and interested in marketing research, or those who want to work in brand management, as well as anyone interested in marketing in a digitalising world.

Program overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

Blended

Key characteristics

  • Degree: MSc Marketing Management  
  • Format: Full-time
  • Credits: 60
  • Duration: 12 months
  • Start: August
  1. 45% international students in programme
  2. 95% of graduates employed within 3 months after graduation
  3. Examples of your future job title: Accountmanager, brand manager, product manager

General information

This programme is designed by RSM’s faculty members, who are among the most productive researchers in the world. They bring the latest theories of customer behaviour and the latest technologies into the classroom, and update the portfolio every year to reflect the changing marketing landscape. This programme delivers knowledge, tools and tactics so you can create value for any kind of company or organisation.

There are immense possibilities for specialising within marketing and within the programme, but first you complete the compulsory core courses that help you to understand the crucial role of marketing. Then you can choose from a diverse set of electives that give you the depth of knowledge to become a successful marketing professional.

It’s essential for marketing professionals to know how to use digital marketing and data analytics. Skills like data mining, SEO, and using social media are now much more important. In this programme, you can even specialise and differentiate yourself by choosing one of two elective tracks;  brand and product management, or digital marketing and analytics. 

Highlights

  • Study trips and company visits, study exchanges, and extracurricular activities address the subject of marketing management from every angle.
  • Students appreciate the up-to-date content ‘which makes it even more interesting’ they say. They also note that courses fit coherently together.
  • Your fellow RSM students, your professors, and researchers in the business school come from all over the world, and bring their international insights into consumer behaviour; you can learn practical tactics for integrating this knowledge into solid marketing strategies.

Is it right for me?

This programme is for recent bachelor graduates with a background in business administration, economics, marketing or communication, and interested in marketing research, or those who want to work in brand management, as well as anyone interested in marketing in a digitalising world.

Admission Requirements

95+
180+
600+
7+
7+

15 May 2023
1 Year
Sep

Tuition Fee and Scholarships

Domestic Students

2,530 EUR
-

International Students

22,500 EUR
-

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

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More programs from the university

RSM has a three-year bachelor programme, taught entirely in English, which focuses on  International Business Administration (IBA) . The same programme is also  available in Dutch .

For the admission criteria for the International Business Administration (IBA), please check our  admissions requirements per diploma .

RSM is a publicly financed institution and accordingly, the IBA annual tuition fee is €9,300 for the academic year 2020-2021. EU/EEA passport holders pay only the statutory fee of €2,143 per academic year. A limited number of  scholarship waivers  are offered by RSM specifically for non-EEA students, your son or daughter might be eligible for one. Please note that  tuition fees  are subject to change. 

RSM offers a limited number of scholarships for excellent applicants from non-EEA countries. Various scholarship programmes which are accessible to MSc applicants are mentioned in the  Scholarship finder . You can find more information about  tuition, living costs and financial aid  on our website. For questions about financial aid, please email  [email protected]

The  admissions and applications process  is the same for all students. First they have to register in the Dutch national student registration system,  Studielink , by January 15. Then they have to complete our  Online Application Form (OLAF)  by January 31.

Rotterdam School of Management, Erasmus University

Top-ranked business education that helps you become a force for positive change:

·         Ranked top tier in Europe: a leading international business school ranked #12 in the European Business School ranking –  Financial Times (FT) .

·         Internationally accredited: among 1% of business schools worldwide with Triple Crown  accreditation  (EQUIS, AACSB, and AMBA)

·         International education taught in English by international staff

·         International student body comprising of more than 80 nationalities

·         Strong reputation: over 400 companies recruit RSM students on campus

·         Research-based: our research institute ERIM is among the European top for management research

·         Competitive tuition fees: EEA and non-EEA nationals have indicated RSM's tuition fees are competitive and they get good value for their money

·         In-house career services department to support RSM students in finding a job, traineeship or internship 


Visit us by taking a  virtual tour of the RSM campus .

For the admission criteria for the programme of your interest, please visit our  admissions page . The  admission and application process  is the same for all students. To easily navigate your way through our application process, please watch our short  how-to application video . 

The 2021-2022 tuition fee for the MSc programmes is approximately €18,700 per year. The Dutch government contributes towards this cost for students who hold nationality from a country belonging to the European Economic Area (EEA). These students, therefore, pay only the statutory fee of €2,168 per year. Please note that tuition fees are subject to change.

For EEA nationals who have already completed a master in the Netherlands (and obtained the diploma) the tuition fee for a 2nd master is €12,300.

The MSc International Management - CEMS (18 months) is a longer programme, therefore the tuition fee will have to be paid for the duration of the programme. The expected tuition fee for the 18-month MSc International Management - CEMS programme is approximately €28,050 for non-EEA students and approximately €3,252 for EEA students. Please note that tuition fees are subject to change.

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