MSc. in International Commerce & Digital Marketing Postgraduate Program By ESC Clermont Business School |Top Universities

MSc. in International Commerce & Digital Marketing

Main Subject Area

Business and Management StudiesMain Subject Area

Program overview

Main Subject

Business and Management Studies

Degree

MSc

Study Level

Masters

Study Mode

On Campus

In today’s commercial world the skill set that is expected from a professional is much more diverse than it was just a few decades ago. Parallel to embracing globalization, managers need to be aware of local market characteristics and should also possess the skills and knowledge to access these markets with digital means. The ICDM programme not only offers students a unique combination of skills and knowledge in marketing and sales, digitalisation, social media and international commerce but also opportunities to pursue professional projects at various local and multinational companies.

PROGRAMME STRENGTHS

  • Putting theory into practice through real world commercial and digital marketing missions
  • Designed in collaboration with local and international partner companies
  • Opportunity to build an international network of students and professionals from different sectors and cultural backgrounds

TARGETED SKILLS

  • Mastery of digital tools (e.g. webpage design, Google Analytics, SEO, creating social networks presence and managing online communities…)
  • An understanding of global economic and commercial trends as well as local business practices
  • Strong competencies in building marketing strategy and the use of marketing tools and sales techniques

Program overview

Main Subject

Business and Management Studies

Degree

MSc

Study Level

Masters

Study Mode

On Campus

In today’s commercial world the skill set that is expected from a professional is much more diverse than it was just a few decades ago. Parallel to embracing globalization, managers need to be aware of local market characteristics and should also possess the skills and knowledge to access these markets with digital means. The ICDM programme not only offers students a unique combination of skills and knowledge in marketing and sales, digitalisation, social media and international commerce but also opportunities to pursue professional projects at various local and multinational companies.

PROGRAMME STRENGTHS

  • Putting theory into practice through real world commercial and digital marketing missions
  • Designed in collaboration with local and international partner companies
  • Opportunity to build an international network of students and professionals from different sectors and cultural backgrounds

TARGETED SKILLS

  • Mastery of digital tools (e.g. webpage design, Google Analytics, SEO, creating social networks presence and managing online communities…)
  • An understanding of global economic and commercial trends as well as local business practices
  • Strong competencies in building marketing strategy and the use of marketing tools and sales techniques

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

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More programs from the university

The ESC Clermont Business School offers two different Bachelor progrmas :


- The Bachelor in International Management is a comprehensive three-year program characterized by a broad and impactful international focus and is fully recognized by the French Ministry of Higher Education (MESR). Our program is designed to equip students with a multifaceted understanding of the business realm and its diverse professions. Through a blend of theoretical knowledge and practical applications, students will acquire technical and management skills while having the flexibility to specialize in areas such as business, marketing, sports, or finance.

Our curriculum is crafted to cultivate a well-rounded profile, emphasizing a strong international perspective crucial for addressing future challenges. We achieve this through dynamic teaching methods, international immersions, opportunities for pre-specializations, and hands-on work experiences. Students are empowered to tailor their educational journey to align with their interests and career aspirations.

Upon program completion, graduates can either launch their professional career equipped with a comprehensive skill set or pursue advanced studies at the master’s level. This strategic choice underscores our commitment to preparing students for diverse paths, ensuring they are adept at navigating the complexities of the global business landscape.


- The Bachelor in Digital Communication and E-Business Degree is recognized by the French Ministry of Higher Education (MESR), is a three-year program accessible to students with a French Baccalaureate or equivalent. Specializing in the dynamic realm of digital communication, our program offers a comprehensive and professionally oriented curriculum.

Our program is meticulously crafted to provide students with an in-depth understanding of the digital sector, empowering them with a high level of professionalism. We equip them with the technical skills, digital literacy, and relevant certifications essential for thriving in the rapidly evolving fields of communications and digital business.

The curriculum is structured to deliver a well-rounded educational experience, including hands-on immersion in the digital realm and international exposure. Additionally, our students engage in valuable work experiences, explore specialized tracks such as E-commerce and Digital Communication, and hone essential soft skills. This multifaceted approach ensures our graduates emerge not only with technical prowess but also with the adaptability and interpersonal skills crucial for success in today's competitive professional landscape.

Upon completion of the program, graduates can either launch their professional career with a comprehensive skill set or pursue advanced studies at the master’s level. This flexibility underscores our program's commitment to preparing students for a spectrum of opportunities, enabling them to chart a successful course in the rapidly evolving landscape of digital communication and e-business.





There are a number of postgraduate courses available at ESC Clermont Business School:

  • Master’s in Management
  • MSc. Business Intelligence & Business Analytics
  • MSc. in Control, Audit & Corporate Finance
  • MSc. in International Commerce & Digital Marketing
  • MSc. in Project Management
  • MSc. in Transforming Mobility – Business Models & Vehicles for the future
  • MSc. in Strategy & Design for the Anthropocene

     

Usual entry requirements:

  • For the Master’s in Management: 3-year bachelor’s degree and fluency in English
  • For the MSc. Programs: 4-year bachelor’s degree and fluency in English


Tuition fees are €9,250 a year on average for the Master’s in Management program; €11,500 for full MSc. programs.


Applications to ESC Clermont are submitted online on ESC Clermont’s applications portal, followed by a video presentation on Visiotalent allowing the school to evaluate candidates on their academic background and previous experiences.

The list of required documents include:

  •  CV
  • Motivation Letter
  • Copy of Passport/ID
  • Education certificates and grade transcripts
  • One or two recommendation letters (depending on program)
  • Proof of language proficiency for the language of study (non-native speaker’s)



Postgrad programs 45365